Paik Jongwon Filming 'The Genius Paik 3' in France Amid Controversies
Apr 28, 2025
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It's France. Recently, the online community revealed sightings and photographs of Jongwon Baek, saying, `We are filming Season 3 of the Sands of Commerce Genius in France.'
The released photo shows a Jongwon Baek cutting meat. The uniform he is wearing is written with the letters of Jangsa Genius, and it is said that he is filming season 3 of 'Jangsa Genius White Sands', which has been popularly broadcasted.
With malicious articles popping up every day since the listing of The Bourbon Korea, a company that I run independently, netizens are cold to see me go abroad to film another broadcast.
MBC 'Chef of Antarctica ', which recently finished filming, was also scheduled to air in April, but rumors of an indefinite delay have been raised. In response, MBC said "The schedule has been adjusted due to the news special and early presidential election."The exact timing of the broadcast will be informed as soon as it is confirmed later." Jongwon Baek's appearance in season 2 of Netflix 'Black and White Cook', which finished filming, has been pushed ahead and the broadcast has been postponed. Although some media outlets have announced that it is scheduled to air in October, Netflix has not set a release date for the second half of the year," he said in an official statement.
tvN 'Business Genius White Sands' is an entertainment program about Jongwon Baek's challenge of doing rice business in barren areas of Korean food, unknown land, and on the other side of the world, and it has been successful for one or two seasons thanks to the good image of Jongwon Baek. However, it is difficult to predict whether or not the third season of the show, which is hosted by Jongwon Baek, will be aired.
Until now, Jongwon Baek has been recognized for his outstanding ability as a broadcaster along with his appearance as a CEO.
It was MBC 'My Little Television' that turned him into a favor when his unfavorable image rose due to his marriage to actor So Yoo-jin, who is 15 years younger than him. At that time, he adapted better than anyone else to the 'Maritel' concept, which requires real-time two-way breathing broadcasts online, lowered the barriers to cooking with simple recipes, and was loved by viewers for his savory mouth. Since 'Maritel', Jongwon Baek has continued to be popular in most programs such as 'Korean Food Battle''3 Grand King of Heaven''Golbok Restaurant''Street Food Fighter'Business Genius White Sand''Baek Packer', creating a boom in cooking contents in the broadcasting industry.
However, after listing his own Dubon Korea last year, he has been mired in endless gossip.
Meanwhile, Jongwon Baek has recently been embroiled in various controversies, including violations of laws such as sanitation and farmland laws, interviews with executives for drinking, errors in labeling the country of origin, and industrial metal cooking utensils. In response, he promised to reform the overall organizational culture and work system of Dubon Korea, but the controversy has not been put to rest.
lyn@sportschosun.com
