Cha Eun-woo's handsome brother is an AI expert and created AI for conference lectures
Nov 11, 2025
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Cha Eun-woo's younger brother Lee Dong-hwi served as a lecturer with Cho Yong-min, CEO of Unbound Lab, in a lecture held under the theme of 'AI Resurrection: AI Created for Older Brother, Evolving into a Brand Verification Tool' at 'AI Summit Seoul and Expo 2025' held on the 10th.
On the same day, Lee reportedly gave a lecture on AI data crawling model, which is a hot topic in the entertainment industry.
The AI data crawling model is a technology that automatically collects and extracts data from websites and converts it so that artificial intelligence (AI) models can use it immediately. This technology can quickly process large amounts of data, so it is used for real-time trend analysis, content recommendation, automatic generation and recommendation of various contents such as music, video, and text, and fan community management.
The AI Summit Seoul said on its session introduction page "In the process of developing an enterprise management AI data crawling model for celebrities such as his brother Cha Eun-woo, Lee Dong-hwi is receiving love calls for solutions from various consumer goods companies that have seen the potential to use it for products and branding.", he introduced.
Lee, a native of Fudan University in China, joined Unbound Lab after working at a famous advertising company in Korea. In December last year, Cha Eun-woo made a surprise appearance on tvN 'Finnish Rent-a-room', and briefly appeared on tvN 'You Quiz on the Block', which aired in June, making headlines for his outstanding appearance as his brother.
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