Genesis Unveils X Gran Inquirer Concept and GMR001 Hypercar Design Model
Apr 17, 2025
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At the same time, the brand's willingness to participate in durability racing was once again demonstrated by introducing the actual model and racing suit design of the racing vehicle 'GMR-001 Hypercar' that applied the leverage of the motor sports team 'Genesis Magma Racing'.
Hyundai Motor CEO Issa Hosemuños said in his speech, `Genesis is setting a new standard for the industry beyond simple quantitative growth over the past decade""I'm very proud that Genesis is making a huge difference in the market, and I think it's very meaningful that we can share another journey of Genesis here today."It said.
■"Exgran Quater Concepts" with both sophistication on the road and strength on the trail
Genesis's 'XGranEquaterConcept' is an automation-based luxury off-the-roader SUV concept model designed for customers seeking challenging adventures.
Stable driving is possible on off-road and off-road with both sophistication on the road and strength on the trail.
The concept name 'Equator' was inspired by the top Arabic language, which showed excellent performance in the competition because it was strong and sensitive but beautiful at the same time.It contains the direction of the concept model to show excellent performance without losing elegance even in extreme conditions.
President Luke Donkerbolke, Chief Design Officer (CDO) and Chief Creative Officer (CCO) of Hyundai Motor Group Global Design Headquarters, said "Exgran Quater concept is contrary to elegance and strength, comfort and exploration spirit."The result of cows harmonizing"The off-road performance and the luxury pursued by Genesis will be in proper harmony, enabling a journey facing beautiful nature in actual off-road driving."
'Exgran Quater Concept' is based on Genesis's design philosophy, 'AthleticElegance'.Based on Genesis' 'Reductive Design', the exterior emphasized a clean line and a simple surface to achieve a more refined image.
In particular, the long hood, sophisticated cabin, and steep C-pillar completed a unique silhouette that cannot be seen in existing SUVs, and the split-opening tail gate at the rear divided up and down satisfies both practicality and design by harmonizing with Genesis' signature-to-line headlamp.
In addition, it has design elements optimized for test road driving, such as roof racks for outdoor equipment loading, dark-colored wheel cladding (material attached to the outside surface of the vehicle) that can prevent damage to the wheel, and bead lock wheels that fix tires using screws to prevent them from opening.
The interior is designed to implement an intuitive and emotional design with the harmony of analog and digital technologies, allowing drivers to immerse themselves more in off-road driving.
Four central circular display clusters are applied that are reminiscent of the vintage camera's dial, and a linearly designed dashboard, rotatable front seats, and modular storage maximize the practicality of the vehicle.
As an interior material, a neutral tone premium leather and fabric reflecting nature's primitive beauty was used to emphasize intentional moderation and further enhance the sophisticated sense.
■Exact racing model to be put into the race 'GMR-001Hypercar'Revealed for the first time
Genesis unveiled the actual car design model of 'GMR-001Hypercar', which will be put into the game from 2026, for the first time at the event. Earlier in December last year, Genesis officially announced its plans to enter the domestic race by unveiling a 1:2-scale model of 'GMR-001 Hypercar' with the launch of the racing team 'Genesis MagmaRacing' in Dubai, the UAE.
Based on the unique two-line design of Genesis from front to side, the 'GMR-001 Hypercar' has completed its aerodynamic structure and volume, allowing anyone to easily identify the unique identity of Genesis anywhere and from any angle.
In addition, an arch-shaped 'parabolic line' that runs naturally from the front to the rear has been applied to add strength and stability to the vehicle, and the underbody plate at the bottom of the vehicle facilitates air flow and the precisely designed intake air discharges the heat effectively to increase cooling efficiency.
The newly released 'GMR-001 Hypercar' is a model that first reflects the 'Genesis Magma Racing' team's livery in the existing design, harmonizing the unique performance and artistic sensibility of the vehicle.
Applied to 'GMR-001Hypercar', Lively presents a new benchmark for Lacing Car Riverly with a design that takes advantage of Korean aesthetics and brand-specific identities.
The red color, which gradually fades as it goes from bright orange to the rear of the vehicle, visually expresses the explosive energy created by the Midship Engine and the sense of heightened speed.
In addition, the Korean alphabet 'Magma', which is clearly visible throughout the vehicle, emphasizes the brand's identity reflecting the Korean sentiment.
"The GMR-001 Hypercar is a work of art that does not miss Genesis' DNA while maintaining its performance and efficiency as a racing car," President Luke Donker-Volke said. "A model that reflects Genesis's willingness to present new standards for high-performance vehicles to all design elements and Korean identity."
Genesis expects that 'GMR-001 Hypercar' with its Beverly application will be able to more actively promote the Genesis brand's unique value and enthusiasm for motorsports by running on the actual race track.
Meanwhile, Genesis also unveiled the official suit design of the Genesis Magma Racing team along with the 'GMR-001 Hypercar' real-vehicle design model.
Genesis' unique two-line design and racing suit with a G-Matrix pattern enhance the connection between the brand, the vehicle, and the driver.
■'GMR-001 Hypercar' and racing suit with Beverly Applied '26
Genesis will use 'GMR-001 Hypercar' and racing suits with the Rivery design unveiled on this day in various future domestic races.
Specifically, Genesis plans to compete in the 'World Endurance Championship (WEC)' in 2026, and in the 'WeatherTechSportsCar Championship (WTSCC)' from 2027.
Hyundai Motor Sports Corporation Chairman and General Manager of Genesis Magma Racing Cyril Avitebul said, "Today is an important milestone for the Genesis Magma Racing Team, which unveiled the actual car design model and racing suit of the GMR-001 Hypercar." "Genesis will continue to make preparations for the '26 WEC' and the '27 WTSCC' multi-ga racing, while building up another heritage of its own and realizing the potential of Genesis in the motor sports field."It said.
Meanwhile, from the 18th (Friday, local time), Genesis will display the '2025 New York International Auto Show' along with the major Genesis models 'Exgran Quaternary Concept' and 'GMR-001 Hypercar Real Vehicle Design Model' at the '2025 New York International Auto Show' held in New York, USA.
This article was translated by Naver AI translator.
