Kakao Healthcare and Viva Labs Sign MOU to Develop Customized Healthcare Programs for Seniors
Apr 30, 2025
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The two companies aim to help senior users become familiar with digital healthcare for sustainable health care and provide customized healthcare programs based on personal health data.
Viva Labs is a health tech company that analyzes senior health data with AI technology, prescribes customized exercise, and provides strength training programs. Kakao Healthcare is planning to expand the digital healthcare ecosystem by combining its AI-based mobile health care solution 「PASTA」 and Viva Labs' healthcare capabilities.
First of all, the two companies will introduce integrated online and offline healthcare programs. Senior users will be able to integrate and manage health data such as blood sugar and weight and activity data such as meals, exercise, and sleep using Kakao Healthcare's pasta. Based on this, Viva Labs' senior strength training program 'EZFLEX' will allow you to perform customized exercise programs based on your health data.
The program is expected to bring senior users closer to digital healthcare services. Through face-to-face education, they record and measure their health data directly from pasta, and exercise and diet are also recommended based on the data. It is significant in that it provides a system for senior users to manage their health steadily.
In addition, the two companies plan to conduct joint online and offline marketing and promotions and continue various business cooperation.
This article was translated by Naver AI translator.
