Lotus Motor Korea implements 'New Vehicle Exchange Program' in case of first fire of imported cars
Apr 02, 2025
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The key point of this new car exchange program, which will be held in Korea for the first time in the world among the countries where Lotus has entered, is that if Lotus' electric car is parked or suddenly fires in a battery charging situation, it will be immediately replaced with a new car that is the same as the electric car that customers have driven.
The EV exchange program will be applied to Lotus's first hyper-electric SUV, the Eletre, and the Hyper-electric GT car Emeya. While general vehicle exchange programs take up to several months or more to provide vehicles due to joint investigation procedures, the program will produce the same new cars as accident vehicles along with the provision of immediate test vehicles. The cost of manufacturing new cars and import incidental expenses shall be fully covered by Lotus.
The program is expected to not only restore the trust of customers in the luxury electric vehicle market, but also contribute to establishing the residual value of Lotus electric vehicles at the highest level in the domestic market as in the overseas market. For example, according to a survey of residual value in the UK electric vehicle market released by British automobile magazine and daily newspaper in January, Eletra recorded the best residual value retention rate.
In addition to the implementation of the new electric vehicle exchange program, Lotus Motor Korea is making efforts in various ways to increase the trust and convenience of electric vehicle buyers. For general parts, a competitive warranty period of 5 years/15,000 km, plus 8 years/200,000 km of battery and motor, will reassure customers and demonstrate confidence in Lotus pure electric vehicle products. In addition, in order to solve the hassle of coming directly to the service center, it provides a "visiting service" suitable for luxury cars and free pickup and delivery services.
"We have prepared an unconventional new electric vehicle exchange program to deliver the superiority and high reliability of Lotus electric vehicles to many people," a Lotus Motor Korea official said. "We will do our best to revitalize the electric vehicle market, which has been contracted by the electric vehicle fire, and to establish the awareness that electric vehicles can be driven with confidence."
Meanwhile, for more information on the new vehicle exchange program, contact Lotus Flagship Exhibition Hall (02-6951-5008).
This article was translated by Naver AI translator.
