Soft electric car with internal combustion car feel..Volvo EX30

Jun 18, 2025

Photo courtesy : carguy(www.carguy.kr)



Volvo has been using a unique strategy in the Korean import car market for the past 10 years. In the imported car market, Mercedes-Benz and BMW are competing for the first and second place all the time. In addition, other German brands such as Volkswagen and Audi will be added. Their common feature is that high discount rates are applied to popular vehicles every month.

Discounts on imported cars centered on German cars are so widespread that it is pointed out that buying at a regular price or buying at a low discount rate is wrong.A brand that breaks that trend is just what it looks like. The XC60, a mid-sized SUV, is so popular that it has the highest sales volume among SUVs in its class, but discounts are not applied.

Rather, it is a vehicle that is in short supply compared to demand, so that it has to wait for more than a few months after signing a contract. In the case of Volvo, most of the vehicles are in short supply and the discount rate is also low, so there is little relative deprivation due to additional discounts after purchase.




In a situation where the spread of electric vehicles is spreading, Volvo is unveiling a series of electric vehicle lineups named 'EX'. Test-drive the Volvo-entry electric car EX30. It was developed as a compact SUV in line with the European tendency to prefer small cars.



EX30 has a smaller size than rival Kia EV3 or Hyundai Kona Electric.It has a full length of 4235 mm, a width of 1840 mm, a height of 1555 mm, and a wheelbase of 2650 mm. Compared to Kia EV3, the total length is 65mm, the width is 10mm, and the overall height is 15mm smaller. Instead of




, it is equipped with a powerful motor that exerts a maximum output of 272 horsepower and a maximum torque of 35kg.m, which is a rear-wheel single motor but boasts a high performance of zero-back 5.3 seconds. It is a model that compares a lot with Kia EV3 and Volkswagen ID4 in Korea. I went on a test drive wondering what advantages and disadvantages there would be.



EX30 only sells 2 trims in Korea. It is a vehicle with few options, so there are few worries about choosing. They are core at 47.55 million won and ultra two trim at 51.83 million won. However, the core is not popular in Korea, so most of the actual purchases are ultra-trimmed. The price difference is 4.28 million won. There are differences in panoramic glass roof, Harman Kardon soundbar, park assist 360-degree camera, and electric trunk options.




The battery is a 66kWh NCM battery with a certified driving distance of 351 km per charge. In the case of the front part, it is a Volvo design. Volvo's signature 'Thor's Hammer'-shaped Daylight has grown to match an electric car. Added a pixel shape decoration here. Like an electric car, the grill part is blocked, but Volvo's unique iron mark is at the center.Even at a glance, you can see that it's a Volvo car.

The same type of design was applied to the EX90, which is expected to be introduced in Korea in the future, only in different sizes. In the case of the side, a very short overhang stands out. A 19-inch wheel that is larger than the length of the body is applied. The inflatable design of the wheel arch gives a small but sluggish impression.

The interior feels like a mixture of Volvo's design and Tesla design, which were previously minimal and modern. The interior of Tesla was reinterpreted in the Scandinavian style of Northern Europe.

Delete the instrument panel and a 12.3-inch vertical monitor is located in the center.Unlike Volvo internal combustion vehicles, most physical buttons, including emergency lights, have been deleted. Even the side mirror adjustment button of the door trim and the passenger tray open button were all changed to touch. When you get into the vehicle for the first time, you need some adjustment time. Anyone who prefers the physical button might be disappointed with the extremely minimalized interior.

However, T-map and NUGU voice recognition, which are familiar to domestic consumers, are applied, allowing convenient operation with voice commands. Navigation is also the most familiar T-map, so you can get used to it quickly even if you ride a car for the first time. The first row is a compact SUV, but it has room for headroom and legroom due to its low seat position and high electricity.

However, in the case of the second row, the legroom is insufficient compared to competing vehicles.If there are many adult four-person rides, passengers in the second row are likely to be uncomfortable.

EX30 doesn't have a separate start button like Tesla. If you board with a key, it will automatically turn on, and if you move the gear to the D-range, you can drive immediately. For Volvo's internal combustion vehicles, a centralized crystal gear knob was used to change the EX30 to a column-type gear.

It is a change to maximize indoor storage space, which is a characteristic of a tram. The column type gear was pulled down, placed on the D-range, and went on a test drive. The EX30 has zero back 5.3 seconds. Based on a single motor, it is quite high performance.

However, the accelerator operation does not give the body an acceleration as if it were buried in the sheet. The initial acceleration is set fairly smoothly. It is similar to the feeling of an internal combustion vehicle. Brake also reduced the sense of heterogeneity in regenerative braking as much as possible.

Unlike Kia EV3's 4th stage and 7th stage when subdivided, the stage of regenerative braking can only be set up in one-pedal on/off. As a disadvantage, it may be considered that detailed settings are not suitable for the driver, but it is not complicated for those who first changed from an internal combustion vehicle to an electric vehicle. It also seems to have the advantage of less adaptation time.

In particular, even if the one-pedal mode is turned on, the strength of the regenerative braking feels weaker than that of competing vehicles. It reduces discomfort caused by motion sickness and texture caused by regenerative braking. The weight of the steering wheel is light. Axel sensation, brake response, steering wheel everything is light but not frivolous. It delivers a soft and comfortable feeling.



Headfastness is also good, so it doubles 'the joy of driving' with a small electric car. It has a large 19-inch wheel, but the suspension setting is also soft. It shows a gentle ride.

Compound certification costs 4.8 km per kilowatt hour. It is possible to record 5 to 6 kilometers during actual driving. Other than in winter, it seems that driving longer than the certified driving distance is possible.

EX30 is generally a comfortable and enjoyable vehicle to drive. On top of that, it reduced the sense of heterogeneity of regenerative braking, and the feeling when accelerating is not a strong initial setting in which the head is tilted back like other electric cars. It is a suitable vehicle for people who are new to electric cars.

Unfortunately, the sunshade was not applied to the panoramic glass roof. Even if it is not electric, there is a difference between having a sunshade and not having a sunshade, even if it is manual, in terms of heat and sunlight blocking. Although it is sold as a separate accessory, it is expensive at hundreds of thousands of won and has the disadvantage of having to be detached.

The turn signal operation sound is also a little annoying. It sounds like a fricative sound. If you were trying to pursue a unique sound, it would be better to allow you to choose other ordinary sounds.

The disappointment of the second row space was certain. It is a pity that the legroom is narrow, but it may be inconvenient compared to competing vehicles if people are frequently picked up in the second row because there is no recycling in the second row.



But if you're mostly one or two people on board, have a lot of narrow downtown alley driving, hate the heterogeneity of EVs, but prefer a gentle sensation and sometimes want to drive cool, EX30 could be the best option.



One line review

Advantages: Handleings, ride comfort, braking sensation everything is soft..To the regenerative braking without any sense of heterogeneity

The disadvantage: A four-person ride is a burdensome second-row space..The awning member of the panoramic glass roof is unfortunate.

N2MT07||text parameter is needed (text 파라미터가 필요합니다.)

Editor Song Moon-chul mc.song@carguy.kr





This article was translated by Naver AI translator.