Korea & Company Group Launches Better Together, Organizational Culture Campaign
Jul 31, 2025
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This campaign is an advanced and extended version of 'Less for Better' launched in 2016 led by Chairman Cho Hyun-beom. Beyond improving the physical efficiency of the work process, the core is the formation of 'connectivity' between members and emotional 'Raport·solidarity'.
It is explained that it is a new organizational culture based on △ horizontal communication △ collaboration △ mutual trust with the aim of securing sustainable competitiveness of individuals and organizations.To this end, the group conducts programs for all executives and employees and induces substantial behavioral changes.
In addition to the 'Walking Together Project: Further, Higher Challenge', which will be operated as a team unit until the middle of next month, exchange programs for each room and team will also begin in September.In particular, the group added that the voluntary participation of members is increasing by distributing pre-promotional videos (teasers), posters, and on-site information.
In Korea & Company Group, Hanon System has been incorporated into the group, and the need for organizational culture integration and internal solidarity between affiliates has increased.Accordingly, it is explained that the organization's commitment survey and interviews have been conducted for executives and employees over the past three years, and 'Improving Communication and Collaboration' was the biggest task.
Currently, Korea & Company Group is working on various communication-oriented projects such as △IAA (Insight Ai Agent) △ Junior Board △ Proactive Concert as well as VERRER Together.
Oh Yoon-jung, head of the Proactive Culture team, who oversees the campaign, said, "VERTogether is not just a slogan and a one-time event, but a mid- to long-term innovation project centered on 'Action' emphasized by Chairman Cho Hyun-beom. We will establish an organic work culture based on Rapport and establish an organizational culture suitable for the global high-tech group."
This article was translated by Naver AI translator.