'K-Beauty's Successful Hero'Kim Han-kyun will reveal the secret hidden in the 'Mask Pack that swept the continent' with accumulated sales exceeding 2.2 billion copies.
In EBS and E-channel co-production 'Seo Jang-hoon's Neighborhood Millionaires' (hereinafter 'Neighborhood Millionaires'), which will air at 9:55 p.m. on the 30th, 'Beauty Industry For Young-Chi' Kim Han-kyun's episode will be broadcast. The secret of his hard work and success from being a cosmetic lover 'Rich Boy' to becoming the CEO of six beauty & health brands is all revealed through 'Neighbor Millionaire'. Kim Han-kyun, who is 41 years old this year, will also reveal the truth about the rumor that he earned 2 trillion won in his 30s.
According to Kim Han-kyun, who first founded a cosmetics company at the age of 28, opened his eyes to the Chinese market in his third to fourth years of founding. As such, mask packs made to target China became an unexpected mega hit, and by 2023, cumulative sales in China reached 2.2 billion units. Since its entry into the market in 2014, it has sold seven copies per second. Kim Han-kyun recalls the endless increase in sales at the time, `It was frightening.' Seo Jang-hoon "It wouldn't have been easy to sell that many to China as an unfamiliar low-cost brand..."Ask the secret. In response, Kim Han-kyun carefully opens his mouth saying, "I was lucky.' What was the secret of Kim Han-kyun, who sold a 1,000-won mask pack and achieved the success story of Article 2?'Millionaire Next Door' can be seen on the broadcast.
Meanwhile, in this broadcast, Seo Jang-hoon's appearance during his days as a `two-time cosmetic model winner' will be recalled. Seo Jang-hoon's 「Fresh」 charm, which is not normally seen, catches the eye, with a bright atmosphere as an idol and a faint smile. Jonathan asks "Is this still possible?" and Seo Jang-hoon asks "No, this is... I only do it when the deposit is made," he says, drawing laughter by hitting an iron wall. Subsequently, Seo Jang-hoon makes a niche appeal in front of Kim Han-kyun, saying, `There are many other expressions besides this one.' Kim Han-kyun "He has a clean image, so he goes well with (a cosmetic advertisement). If we have a chance, our company will...", and even suggests an impromptu casting.