Lee Hyori’s ‘Just Makeup’ Becomes a Hit Upon Release

Oct 06, 2025

Lee Hyori’s ‘Just Makeup’ Becomes a Hit Upon Release



Lee Hyo-ri's hosting worked. Coupang Play's original entertainment show 「Just Makeup」 succeeded in attracting attention at the same time as it was first released.

Episodes 1 to 3 of Just Makeup, which was released on the 3rd, are a mega survival involving the top 60 K-beauty people, including artists dedicated to Han Ye-seul and Kim Tae-hee, creators with millions of subscribers, and Cheongdam-dong shop directors. From the first mission, a series of stages with high-quality skills and emotional lines were held, attracting not only beauty fans but also survival entertainment fans.

Participants from Cheongdam-dong shop owners drew attention with their detailed details. 'Sontail' was praised for perfectly expressing even a fine touch, and 'New York Master' was admired with its global sense. Beauty creators 'Scene', 'Macist', 'Glitter Magician' dominated the stage with their own world-view makeup. Participants in the makeup and drag fields completed the visual impact with performances.




Judges Jeong Sam-mul, Seo-ok, Lee Sa-bae, and Lee Jin-soo led the evaluation with their respective expertise and perspective. Jeong Sam-mul commented that "emotions were felt before technology" and added emotion by pointing out the sincerity of the participants.

Immediately after the broadcast, the audience's response was explosive. "It's really fun because there are a lot of hidden masters". "There's a tension because it's a survival.", There were favorable reviews, such as "'There are so many tips to be paid for.'" The mega-scale, MC Lee Hyo-ri's smooth progress, fair evaluation by the judges, and art-class stage are perfectly harmonized, and 'Just Makeup' has established itself as a box office hit from the first episode.






mj.cho@sportschosun.com