On the 19th, the Yeouido Hangang Park, Kiwoom Run, which fosters everyone's body and mind, will begin

Apr 18, 2025

On the 19th, the Yeouido Hangang Park, Kiwoom Run, which fosters everyone's body and mind, will begin



'Disability Pointless' Muui (Chairman Hong Yoon-hee) will hold a 'Kiumrun' event at the square in front of the Mulbit Stage in Hangang Park in Yeouido, Seoul on the 19th.

Kiwoom Securities, sponsored by the Seoul Metropolitan Government, is a short marathon event in which disabled and non-disabled citizens run together and blend together ahead of April 20th.

Since March 19, it has recruited 2025 participants on a first-come, first-served basis through the official website of Kiwoom Run, and the application was closed in two days amid the fever of participation. It will be held in two courses, 5km and 10km, and commemorative medals will be awarded to the runners. The participation fee is 25,000 won. The entire participation fee is donated to Muui and will be used for projects to improve disability awareness, such as expanding "everyone's first floor".




Kiwoom Run introduces disability accessibility factors from application to participation. The participation application page was produced in consideration of web accessibility for the visually impaired, and all phrases were language supervision by social enterprises 'small communication' to make them understandable to the adult developmentally disabled. The venue operates space and support in consideration of various runners. It operates wheelchair-capable vehicles, changing rooms that can be easily used by wheelchair users, and mental and physical stability rooms for people with developmental disabilities. On the day of the event, sign language interpretations supported by the Korean Deaf Association are provided on all stages.

Rather than competition, it runs at its own pace and supports each other'Together Runner' system. 'Together Runner' is voluntarily responsible for helping fellow runners in difficult situations and can be applied on the participation page. At the blind running crew VMK, 40 blind people participate with guide runners. A souvenir bandana made by Spring Shine, a social enterprise for the self-reliance of people with developmental disabilities, will be provided to the runners.

The venue will also operate a booth for Everyone's First Floor X Seoul's slope diffusion project conducted by Muui with the Seoul Metropolitan Government's weak companion officer in 2024. A variety of cultural events were also organized in conjunction with 'Kiumrun'. Actor Ko Min-si, the exclusive model of Kiwoom Securities, will share the stage greeting and departure ceremony in the first part, while the band Crying Nut's celebratory stage will be held in the second part. In addition, various programs such as ▶ roulette event ▶ tattoo sticker experience ▶ sports taping will be operated.




As Kiwoom Securities, the No. 1 domestic stock consignment trading market share, is the main sponsor, 20 of the participants will be drawn and domestic and U.S. stocks worth a total of 20 million won will be presented. On the day of the event, Kiwoom booth will immediately provide souvenirs to customers who apply for the event through QR access. If you open two new tax-saving accounts (intermediary ISA or pension savings), you can also receive sports socks and investment subsidies of 10,000 won. A popular running shoe payment event will also be held only for customers participating in the event.

Everyone's Kiwoom Run will also be accompanied by companies that are "good". KGC Ginseng Corporation's articles of association 'Everytime Max', Lotte Chilsung 'Isis'Gatoray', and sports nutrition brand Yohemite offers Yohemite products at discounted prices to blind running crew VMK. Doosan Co., Ltd. provides cash support for some of the event costs. Some companies participate in the booth. Dr. PL sponsors its products such as shower filters, and Helinox sponsors camping supplies to attendees by setting up promotional booths with its tents. Mini warehouse attic provides coupons for using space rental services. Kakao Mobility supports vehicles that support mobility for the disabled.

Chairman of the board Hong Yoon-hee said, `People with disabilities are also reluctant to participate in generalized outdoor events such as marathons due to concerns about lack of physical amenities or awareness, so they are alienated from their leisure life.' `Kiumrun is a rare marathon event held in consideration of various disabilities, so we will develop it into an integrated event where the distinction between disability and non-disability becomes meaningless.' Muui plans to expand participant accessibility like the New York Marathon and the London Marathon through Kiwoom Run.




Eom Joo-sung, CEO of Kiwoom Securities, said "We decided to sponsor because we sympathized with the situation where it is still difficult to meet the disabled even in the learning culture, which has become popular due to low barriers to entry.""Kium Securities will continue to strive to solve various social problems in the future" he said.



This article was translated by Naver AI translator.