Hanwha's fatal mistake in the first and largest record, disabled seats → Special seats apologized...Promise to invest above accrued sales

Aug 19, 2025

Hanwha's fatal mistake in the first and largest record, disabled seats → Special seats apologized...Promise to invest above accrued sales
The match between the Hanwha Eagles and the Samsung Lions at Hanwha Life Ball Park in Daejeon on the 31st. It was the 45th sellout of the season. Daejeon = Reporter Park Jae-man pjm@sportschosun.com /2025.07.31/



Hanwha's fatal mistake in the first and largest record, disabled seats → Special seats apologized...Promise to invest above accrued sales
The game between the Hanwha Eagles and the Lotte Giants at Hanwha Life Ballpark in Daejeon on the 13th. Daejeon Ball Park recorded the highest sales record (48th) in a season. Daejeon = Song Jeong-heon Reporter's songs@sportschosun.com/2025.08.13/
"I promise to invest more than the sales generated by this incident."

Hanwha Eagles apologized for the fatal mistake they made due to the success of the new stadium. Hanwha was shocked to learn that it recently covered the disabled seats and installed expensive special seats on them.

Hanwha issued an apology in the name of CEO Park Jong-tae on the 19th and said, `Hanwha feels responsibility for the failure to carefully consider the disabled and sincerely apologizes to the disabled who suffered inconvenience in relation to the change operation of the disabled seat specialized seat.'




Hanwha also stressed that the club plans to transform Daejeon Hanwha Life Ballpark into a spectator-friendly stadium for the disabled, their families with disabilities, and everyone in need of social care.

Hanwha achieved 49 home games (17,000 seats) this year until the match against the Lotte Giants in Daejeon on the 14th. It is continuing to set a new record again, surpassing Hanwha's record of 47 sold-out home games in a season last year. Of the 55 home games held this year, all but six were sold, and it exceeded 900,000 spectators for the first time in the club's history.

Hanwha had a long dark period after finishing third in 2018, and had a difficult time moving around at the bottom in the 2020s. Then, during last season, head coach Kim Kyung-moon took the helm and reorganized his power, causing a sensation this year. Although it has been pushed back to second place due to the recent rise of the No. 1 LG Twins, it is only two games apart from LG. It's not the time to give up the lead fight.




Hanwha fans, who had been hungry for performance for a long time, cheered by filling the stadium every day, where the wrong response was made to turn the disabled seats into special seats. The club acknowledged this and promised to make every effort to correct it.

Hanwha said "First of all, the club decided to discuss the improvement of facilities with multiple disabled organizations on the 19th and 20th. At this meeting, we will once again ask the disabled for forgiveness of the club's faults and deliver a sincere apology. In addition, we will draw up practical demands from fans with disabilities in this consultation and carry out overall improvement work for the movement, reservation environment, price, and facilities for the disabled. Hanwha Eagles will lead all the necessary cost investments and efforts. I promise to invest more than the sales generated by this incident," he stressed.

Hanwha's fatal mistake in the first and largest record, disabled seats → Special seats apologized...Promise to invest above accrued sales
The match between Hanwha and Lotte at Hanwha Life Ballpark in Daejeon on the 14th. Hanwha Eagles Daejeon Ball Park continues to record the most sold-out (49 games in the season). Daejeon = Song Jeong-heon Reporter's songs@sportschosun.com/2025.08.14/
Hanwha's fatal mistake in the first and largest record, disabled seats → Special seats apologized...Promise to invest above accrued sales
KIA-Hanwha match held at Hanwha Life Ball Park in Daejeon on the 29th. A large eagle sculpture shows off its majesty at the top of the right outfield. Daejeon = Reporter Jeong Jae-geun cjg@sportschosun.com /2025.3.29/
Hanwha will also actively cooperate with Daejeon City to become the best disabled viewing-friendly stadium that does not inconvenience disabled viewing. Hanwha will continue to play its role as a responsible sports club that complies with the system and does not neglect the consideration of the socially underprivileged. Once again, I sincerely apologize to the disabled who were hurt and all the fans who were disappointed by Hanwha, and all the executives and employees will reflect on this incident so that it does not happen again as a lesson."

Hanwha should also consider the inconvenience of fans using special seats. When the fact was known, Hanwha quickly removed the lawn-type carpet that covered the disabled seat and pushed the special seat back 120cm to operate it for now.

The special seat, which was pushed back 120cm, was not properly secured in the stadium, so it was enough to complain from fans who bought the seat at an expensive price. The club has decided to operate special seats that have already been sold and not sell them in the future. The box office is a box office hit, and it seems that the club should pay a lot of attention as promised so that fans will not be uncomfortable by keeping what they will keep in the future.

Hanwha's fatal mistake in the first and largest record, disabled seats → Special seats apologized...Promise to invest above accrued sales




This article was translated by Naver AI translator.