Jihad Sports, the stepping stone for globalization of Korean women's golf, expands the distribution of KLPGA overseas broadcasting rights
Sep 23, 2025
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Jade Sports said "This contract will allow overseas viewers to watch the KLPGA tour through more diverse channels and platforms, which will serve as an opportunity to spread the status of Korean women's golf abroad."
Jade Sports immediately signed KLPGA broadcasting rights contracts with ASTRO of Brunei, Malaysia, and ODK of Canada, USA. Australia's FOX SPORTS and Thailand's TRUEVISION then announced the KLPGA to Australia and Thailand by taking measures to organize the KLPGA Hana Financial Group Championship live on sports channels and OTT. Jihad said it was a symbolic achievement showing the spread of KLPGA's global fan base and the strengthening of Korean women's golf's international status.
A representative for Ji-Ae's Sports said, "We are actively cooperating with various overseas media platforms to ensure that KLPGA is loved on the global stage beyond Korea.""Ji Ad Sports will combine its experience and know-how in running golf tournaments and managing players with overseas media networks to further increase the brand value of Korean women's golf and convey the charm of KLPGA to global fans," he said.
Jade Sports, which has led the overseas broadcasting rights business of KBO and KOVO, aims to become a leading global sports broadcasting company representing Korea through the sale of overseas broadcasting rights in the KLPGA.
This article was translated by Naver AI translator.
