It's the same as the national flag! The heat explodes! There's a lot of controversy over the image of the national team's new campaign, what the hell is it?
Nov 14, 2025
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JFA recently released an image by announcing that a special unit called 'JIBlue' will participate as the official ambassador for the 2026 North-China World Cup new campaign. In the background of Japanese flag, 12 boy group members pose in Japanese national team uniforms. Images of fans are synthesized on the outer three lines. It seems to have borrowed the signature design of Adidas, the official sponsor of the Japanese national team.
But Japanese netizens went wild. Sankei Shimbun posted a message on social media, "It's the same as Taegukgi."', It is said that there are continuous reactions such as 'Is it right as the image of the Japanese national team?' and 'Why did you use this design?' Even with the image of the Japanese flag overlapping JI Blue, they voice 'Red and blue colors and arrangements are the same as those of the Korean national flag'. In response, the JFA responded to the Sankei Shimbun's questioning, `We did not intend to remind ourselves of Taegeukgi during the design process. "The concept of the same plan as when using the image of the national team's coach and player in March..." he said.
Looking at the image, the argument 'Taegeukgi Reminiscent' is at the level of causing laughter. The sponsor's signature and Japanese flag coincidentally overlap, but it is not an image reminiscent of the Korean national flag. Despite this, some Japanese netizens are pouring out strong criticism against JFA. In Yahoo, the largest portal, there is no doubt that the four lines placed around the daily period are completely intentional', 'JFA denies, but the designer must have done it intentionally'. Even citing the fact that the agencies of boy groups JO1 and INI, which are the birthplaces of JI Blue, are Korea, they argue that it is strange that they belong to the Korean office even though they are Japanese.
This is not the first controversy over Japan's campaign ahead of the World Cup. TV commercials released ahead of the 2010 South African Games have been controversial in Korea as they depict the opposing team wearing `red jerseys' and `Tiger' as if it were demonic. There was no description of 'Korea', but it could be seen that it was the Korean national team, which caused great criticism in Korea.
This article was translated by Naver AI translator.
