Cho Sung-mo, the first behind-the-scenes story of the controversial sale room, didn't know it would be big

Aug 06, 2025

Cho Sung-mo, the first behind-the-scenes story of the controversial sale room, didn't know it would be big






Singer Cho Sung-mo, who appeared for the first time on 'Radio Star', will reveal the behind-the-scenes of the commercial at the time when he beat Coke and became everyone's 'Chosaeil'.

MBC 'Radio Star' (Planned by Kang Young-sun / Directed by Kim Myung-yeop, Hwang Yoon-sang, Byun Da-hee) will feature Kim Jang-hoon, Bobby Kim, Cho Sung-mo, and Son Ho-young as a special feature of 'Oppa Is Coming Back'.

Cho Sung-mo, who appeared on Radio Star for the first time in 18 years, mentions his past days as a blue chip in the advertising industry. Cho Sung-mo, who worked hard in more than 30 kinds of advertisements, including jeans, school uniforms, news agencies, and cosmetics, said, `It makes no sense now that I think about it, but both of Korea's rival news agencies have shot advertisementsIt surprises everyone by saying ."




MC Jang Do-yeon then mentioned the plum commercial, which is being talked about as a legendary gif, and Cho Sung-mo "It's something to come."," he says with a calm smile. MC Kim Gu-ra "You didn't expect things to get bigger at the time, right?When I asked him ", Cho Sung-mo said "It was a bit weird when I shot it"Can I take it like this?reveal that one thought ' He said "It was because of 'cola sales' that I felt things got bigger"It drew everyone's attention when the plum drink beat the sales of the coke.

In addition, Cho Sung-mo also told the moment when he confirmed with his own eyes the ripple effect of the unusual plum advertisement in the theater. When his advertisement appeared on the big screen, he said he witnessed the real reaction of the audience whose drag (?) reached the limit. In the subsequent plum advertisement video, Son Ho-young sympathizes with "I also remember seeing it in the theater."

Cho Sung-mo, the first behind-the-scenes story of the controversial sale room, didn't know it would be big





Cho Seong-mo also reveals the know-how of the scene 'I want to bite you', which is the highlight of the advertisement, and he acted while imagining biting soft ice cream. When Jo Sung-mo reenacting the scene at the time, Bobby Kim said "Do I have to watch this again?", which causes laughter by showing a strong rejection. Cho Sung-mo is "It's the last one!It is impressive to see the performance of the Prince of Masil who gave birth to the Cholmae-sil of Man.

The behind-the-scenes story of the returning singer Cho Sung-mo from that time can be found in the special episode of 'Radio Star's 'Oppa Is Coming Back' aired at 10:30 p.m. today (6th).

Meanwhile, 'Radio Star' is loved for its unique talk show, which disarms guests with the words of a rustic murder that MCs don't know where to go and bring up real stories.






lyn@sportschosun.com