Jennie Launches ‘Zen Serif’ Font to Celebrate the Beauty of Hangul
Oct 09, 2025
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On the 9th, OA Entertainment (ODDATELIER, hereinafter OA) announced the launch of a new font 'Zen Serif' that hopes that more people can use Hangul conveniently and beautifully through its official website and SNS channel.
Through collaboration with Meta, OA registered the first Korean font on the Instagram short-form video editing app Edit, allowing all app users around the world to use the new font freely from the 9th.
'Zen Serif' font was released to promote the beauty of Hangul around the world with the traditional aesthetic and modern sense as the identity of Jennie and OA, and it is even more meaningful as the font was released on Hangeul Day.
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'Zen Serif' is a newly created font from today's perspective, away from a fixed image. The essence is saved by minimizing decorations, and the delicate artistry unique to OA is captured by adding flexible curves while removing hard impressions. By combining black letter, a traditional Western typeface, and Hangul, it has completed an unfamiliar combination that no one has ever tried.
OA and Jenny launched and distributed fonts for free for the first time by an entertainment agency, leaving another fresh impression, raising expectations for their future moves in various fields.
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