Beauty Brand Laneige Launches Bouncey and Firm Serum

Mar 24, 2025

Global beauty brand Lanez is launching a new product 'Bouncey & Firm Serum'.

Laneige 'Bounce and Perm Serum' is a skincare product that makes the skin elastic and smooth. It contains the Pioni & Collagen Complex™ to give elasticity to the skin, and also contains peptides to make the skin noticeably firm and firm.

The product contains 24,000 capsules (30ml/1.01 fl) with 'SmoothTech™' technology. Oz. It contains more than the average number of capsules based on the original product) to provide smooth skin. 96.7% of users who used 'Bounce and Firm Serum' for 8 weeks said their skin felt tighter with moisture, and 100% of users said their skin felt smoother after using it. (Test target: 31 women aged 20 to 49, Test period: 2024.07.17 to 2024.09.13)




Along with the launch of the new product, Lanez will launch a global campaign under the theme of 'Elastic Skin, Bouncey & Firm Serum" filled with 24,000 capsule serums. Through a campaign with global ambassador Sydney Sweeney, we will propose a high-effectiveness serum that creates the natural beauty of the skin beyond simple hydration. Related videos and various content are available through Lanez's official social media account.

Beauty Brand Laneige Launches Bouncey and Firm Serum
Laneige Bouncey & Firm Serum_Model Cut





This article was translated by Naver AI translator.