The popularity of the closing price of Kimchi Grand Prize, a representative Korean food, increases thanks to the K-food craze
Mar 25, 2025
The global status of Korea's representative traditional fermented food 'Kimchi" is increasing day by day. Kimchi exports reached a new record high in 2024, amid growing interest in immune-boosting products due to the global pandemic caused by COVID-19.
The export tax of domestic packaged kimchi is driven by Daesang Co., Ltd., Korea's leading packaged kimchi brand. Exports of Daesang Co., Ltd.'s closing kimchi more than tripled from $29 million in 2016 to $93.9 million in 2024, reaching an all-time high. In 2024, the share of Daesang Co., Ltd.'s closing price kimchi in total domestic kimchi exports is 57.4 percent, which is well over half.
Jongga Kimchi is currently operating in more than 80 countries around the world, including the Americas and Europe, Taiwan and Hong Kong. Its popularity is heating up, with locals consuming 90% of Japan's exports and more than 80% of those exported to Asia such as Hong Kong, Taiwan, and Singapore. In particular, it has recently diversified its export markets to Western countries such as the Americas and Europe to expand its global influence by entering Africa, the Middle East, and Latin American countries.
Daesang Co., Ltd.'s closing price also introduced a large number of new global kimchi products based on its localization strategy that reflects the taste of overseas consumers. In 2021, it launched three types of kimchi using cabbage, kale, and carrot, which are local preference vegetables, based on the growing demand for various kimchi other than cabbage kimchi in the US and European markets. In addition, 'Mild Kimchi' has also been introduced for locals who prefer a relatively less spicy taste.
Daesang Co., Ltd.'s closing price is carrying out various global activities to promote the excellence of kimchi to the world with the pride of 'Korea's national kimchi'. In September 2024, the closing price, along with global food brand O'food, hosted 'JO'BUNSIK' food truck events in LA and New York in the United States under the concept of 'Korean Street Food'. In October, he participated in the world's largest food fair 'SIAL Paris' held in Paris, France, and took the lead in globalizing kimchi by announcing various products of the closing price.
In addition, the closing price is held annually in three countries, including the United States, the United Kingdom, and France, 'KimCHI BLAST'. 'Kimchi Blast' will hold a variety of side events to promote kimchi, including the main event, a kimchi cooking competition, and mixing kimchi. In particular, this year, it will be expanded to Sydney, Australia, and will be held in a total of four countries.
The export tax of domestic packaged kimchi is driven by Daesang Co., Ltd., Korea's leading packaged kimchi brand. Exports of Daesang Co., Ltd.'s closing kimchi more than tripled from $29 million in 2016 to $93.9 million in 2024, reaching an all-time high. In 2024, the share of Daesang Co., Ltd.'s closing price kimchi in total domestic kimchi exports is 57.4 percent, which is well over half.
Jongga Kimchi is currently operating in more than 80 countries around the world, including the Americas and Europe, Taiwan and Hong Kong. Its popularity is heating up, with locals consuming 90% of Japan's exports and more than 80% of those exported to Asia such as Hong Kong, Taiwan, and Singapore. In particular, it has recently diversified its export markets to Western countries such as the Americas and Europe to expand its global influence by entering Africa, the Middle East, and Latin American countries.
Daesang Co., Ltd.'s closing price also introduced a large number of new global kimchi products based on its localization strategy that reflects the taste of overseas consumers. In 2021, it launched three types of kimchi using cabbage, kale, and carrot, which are local preference vegetables, based on the growing demand for various kimchi other than cabbage kimchi in the US and European markets. In addition, 'Mild Kimchi' has also been introduced for locals who prefer a relatively less spicy taste.
Daesang Co., Ltd.'s closing price is carrying out various global activities to promote the excellence of kimchi to the world with the pride of 'Korea's national kimchi'. In September 2024, the closing price, along with global food brand O'food, hosted 'JO'BUNSIK' food truck events in LA and New York in the United States under the concept of 'Korean Street Food'. In October, he participated in the world's largest food fair 'SIAL Paris' held in Paris, France, and took the lead in globalizing kimchi by announcing various products of the closing price.
In addition, the closing price is held annually in three countries, including the United States, the United Kingdom, and France, 'KimCHI BLAST'. 'Kimchi Blast' will hold a variety of side events to promote kimchi, including the main event, a kimchi cooking competition, and mixing kimchi. In particular, this year, it will be expanded to Sydney, Australia, and will be held in a total of four countries.
|
This article was translated by Naver AI translator.
