It was found that people in their twenties are practicing low-speed aging, focusing on healthy lifestyles such as blood sugar management and nutritional content tables.
According to a survey of about 1,000 men and women in their 20s and 60s nationwide conducted by Lotte Members' own research platform Lime from the 9th to the 12th, the number of mentions of low-speed aging on social media has increased sharply since January this year, up 1,233% in April this year compared to January last year. In addition, 73.2% of all age groups are aware of the concept of low-speed aging.
In particular, 48.9% of those in their 20s evaluated their health as good, but showed great interest in low-speed aging as the middle-aged. When purchasing food and beverage, check the nutritional content label (43.4%)', 'Manage blood sugar (41.3%)', and 'Eyes on products with low-speed aging keywords (44.4%)' were all ranked first in all age groups. In addition, it was analyzed that people in their 20s enjoy sufficient sleep (52.6%), water intake (50%), and exercise (45.9%) for health care, so sleep time, water consumption, and exercise-related expenses are higher than other age groups.
In addition, 65.1% of all respondents said they have purchased products or services related to low-speed aging in the past year. Specifically, they practiced low-speed aging food intake (36.9%), health functional food intake (35.8%), and exercise program registration (20.1%). Among the foods, they said that the intake of products related to protein (61%), blood sugar control (55%), and skin health (47.2%) increased. In fact, as a result of analyzing food sales from January 2023 to April this year, sales of low-speed aging-related products such as lentils, avocado oil, and mixed-grain rice increased.
As for whether the low-speed aging craze continues, 55.7% answered 'will continue'. More than half of the answers are also 'willing to invest time and money for low-speed aging (54.4%)', and 'willing to practice low-speed aging (53.4%)', so it is predicted that low-speed aging will go beyond temporary trends and become an essential paradigm for maintaining a healthy life. The low-speed aging services you want to experience in the future were personalized nutrition and diet (45.1%), fresh and healthy food delivery (37.5%), and skin and beauty care (34.4%).
This article was translated by Naver AI translator.
