Volkswagen's Third Row Large SUV Atlas Launched..Seven-seater 67.7 million won
May 27, 2025
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Atlas is a large SUV that was first introduced as a strategic model for the U.S. market in 2017, with a solid completeness created by German engineering technology and a combination of spare space utilization and practicality proven in the U.S. market.
The new Atlas, which will be introduced in the Korean market, is the latest model launched in the U.S. market in 2024, and has undergone new car-level changes, such as significantly improving external design and interior design and installing new engines. Atlas, in particular, is the second-largest Volkswagen model sold in the U.S. last year after Tiguan LWB and is a well-loved best-selling SUV in the U.S., home to large SUVs, with sales growth of 24.1% year-on-year.
The new Atlas is the first large SUV to be introduced by Volkswagen Korea in Korea, and it is expected to bring a new sensation to the domestic large SUV market with the largest-in-class body size, relaxed space, powerful driving performance and advanced specifications required for large SUVs.
Till Scheer, CEO of Volkswagen Group Korea, said, "We sincerely thank Korean customers for waiting for a long time for the launch of the new Atlas, which was created based on Volkswagen's latest technology and global experience. We expect the new Atlas to become a game changer in the Korean large SUV market based on its wide space and strong driving performance suitable for various lifestyles."
Best-in-class body and sluggish design
The new Atlas proudly reveals its bold presence unique to large SUVs through its best-in-class body and rugged exterior created by Volkswagen's latest design language.
The new Atlas, which boasts the largest body size in its class, is the largest Volkswagen model built on Volkswagen Group's innovative MQB modular platform. In particular, it has a total length of 5,095mm, the longest among comparable large SUVs currently on the market in the Korean market, with a total width of 1,990mm and a total height of 1,780mm.
The new Atlas, which will be introduced in the Korean market, shows a luxurious and dynamic design with an R-Line design package inspired by motorsports. At the front, a wrap-around-style LED daytime running light (DRL) covering LED headlamps and radiator grills is applied, and it reveals an intense presence with the "illuminated front logo" at the center of the vehicle body.
The black monotone R-Line radiator grill and R-Line front bumper with sporty sensations highlight the dynamism of the new Atlas, and the R-Line side emblem attached to the front door and the 21-inch alloy wheel add bold charm to the side. In addition, a stylish silver roof rail is applied basically to provide practicality for various outdoor and leisure activities.
The rear side is equipped with an LED rear combination lamp that connects the left and right to give a sense of unity, and the Illuminated rear logo located in the center of the tail lamp completes a unique graphic. The lower part of the body adds style with a body-colored rear bumper and a chrome dual exhaust port.
The new Atlas offers a total of eight different color options, including ▲ Aurora Red ▲ Mountain Lake Blue ▲ Avocado Green Pearl ▲ Platinum Gray Metallic ▲ Deep Black Pearl ▲ Silver Mist Metallic ▲ Pure Gray ▲ Pure White.
Premium interior with unlimited potential space utilization
The new Volkswagen Atlas helps the whole family's colorful lifestyle journey with luxurious interior and relaxed space that can be used in various environments.
First, 10.25-inch "Digital Cockpit Pro" and "Windshield Type Head-Up Display" are applied to the driver's seat to help check intuitive information while driving. Multi-function steering wheels with the "R" logo, electronic gear selector, and brushed stainless steel pedals are also equipped to provide an improved sense of operation and add a sensuous indoor atmosphere.
The new Atlas has luxurious and comfortable indoor spaces and versatile space variations to suit various lifestyles. The interior is equipped with a premium "Vienna Leather Seat" with a quilting pattern that enhances luxury, and is equipped with a front seat that provides 8-Way power adjustment, heating and ventilation, massage and electric lumber support (including driver's seat memory function).
The new Atlas offers two seat types: a seven-seater with a "2+3+2" configuration and a six-seater with a "2+2+2+2" configuration. The seven-seater model is equipped with a three-seater bench-type seat that supports 60:40 folding in the second row, allowing many passengers to board conveniently, and the six-seater model's second-row captain seat maximizes the convenience of second-row passengers with a comfortable seating feeling. The second row is also equipped with a heating sheet and a "three-zone klimatronic automatic air conditioner" that can independently adjust the temperature of the rear seat, and is equipped with a 45W high-power USB-C charging port for various devices.
Three-row seats with 50:50 folding support provide sufficient legroom and easy boarding and disembarkation. Using this, an indoor space that is enough to accommodate up to six to seven adults will be provided, and various space variations can be made by folding some or all of the seats in two to three rows depending on the situation.
The trunk capacity of the new Atlas reaches 583 liters, the highest level in the class, 1,572 liters for three-row folding and up to 2,735 liters for two-row folding. In particular, it supports "flat folding" that provides flat floor space when folding all seats, boasting unique space utilization in any environment, and is suitable for various outdoor leisure activities such as camping, surfing, and fishing.
Advanced Convenience and Safety Specifications for Large SUVs
The new Volkswagen Atlas is equipped with the most advanced state-of-the-art convenience and safety specifications required for large SUVs.
It is equipped with a 12-inch large-screen infotainment system with excellent visibility to intuitively control major functions and systems of the vehicle, and also supports wireless app connect and voice control functions. It is also equipped with an area view function that helps safe and convenient parking even in a small space.
A separate storage space with excellent utilization is provided at the bottom of the center fascia, and various indoor atmospheres can be created through the "30-Color Ambient Light". It is equipped with a second-row window sun shade favored by Korean customers and a large panoramic sunroof with an excellent sense of openness, which can be used for long-distance trips or car camping.
The Harman Kardon® Premium Sound System, which includes a center speaker and a subwoofer, is also installed as a basic system to implement an ideal car audio sound.
In addition, the new Atlas will be equipped with a "remote start function" that can control the engine before driving and operate the cooling and heating functions inside the vehicle to complete preparation for departure before boarding. The driver starts the engine with a simple smart key operation, providing a pleasant environment immediately on board even in midsummer or winter.
The new Atlas has excellent collision safety and advanced driving assistance features that Volkswagen boasts. It was selected as a "TOP SAFETY Pick" in the 2024 Interstate Safety Insurance Association (IIHS) crash test and proved to be excellent in safety, and will be equipped with Volkswagen's latest "IQ.Drive" system. IQ.Drive integrates and controls various advanced driving assistance functions such as "adaptive cruise control" that supports stopping and restarting in the 0-200km/h speed area, "travel assist," "blind spot monitoring," "rear traffic warning system and drop-off warning system," "forward collision warning front assist and emergency braking system," "emergency assist," and "lane maintenance lane assist" to help safe driving under any circumstances.
Powerful petrol engine and AWD system basic, towing system basic
The new Volkswagen Atlas is equipped with a powerful and efficient gasoline engine and an electronic AWD system to provide stable performance in a variety of driving environments.
Equipped with EA888evo4 2.0L series four-cylinder gasoline turbo TSI engine, it has a maximum power of 273 horsepower (PS) and a maximum torque of 37.7kg.m. In particular, it exerts maximum torque in the practical range of 1,600 to 4,750 rpm, allowing you to experience cheerful driving in everyday driving.
The 2.0 TSI engine, coupled with an eight-speed automatic transmission, provides a smooth driving sense and delivers driving power reliably at all times under various road conditions through an electronically controlled advanced four-motion (4MOTION) AWD system. In particular, it provides optimal driving performance in various environments through the 'Active Control & Driving Mode Selection' function that provides off-road/snow mode in addition to eco/comfort/sports/custom.
The powerful and efficient powertrain combines with Atlas's body, which has an air resistance coefficient (Cd) of only 0.33, and boasts a comprehensive fuel efficiency of 8.5 km/L (city 7.6 km/L / high speed 10/1 km/L). Despite the largest body size in its class, it also has economic advantages such as reducing automobile tax with compact displacement.
The new Atlas is equipped with a trailer hitch (tugging device) at the bottom of the body to conveniently enjoy a variety of outdoor and leisure activities based on strong driving performance. This allows it to tow trailers, caravans and others without a separate structural change procedure, and has a towing capacity of up to 5,000 pounds (about 2,268 kg). (Buy tow hooks separately)
'New Atlas' Opens New Possibilities, Released as 6/7 Seater
The new Volkswagen Atlas is introduced as a 2.0 TSI 4MOTION R-Line single trim, and comes in two trims, depending on the seat configuration. The price of the new Atlas is ▲ R-Line 7-seater 67.7 million won ▲ R-Line 6-seater 68,486,000 won (*VAT included, 3.5% individual consumption tax applied).
On top of that, customers who purchase the new Atlas can receive up to 2 million won if they sell their existing vehicles in a trade-in manner, and customers who have existing Volkswagen vehicles can receive 1 million won in repurchase benefits if they purchase the new Atlas.
In addition, the company will provide Volkswagen-certified black box installation and welcome kit, including the 5-year/ 150,000 km free warranty extension program and the 3-year service program, the "Incident Repair Total Care Service" (first year, no mileage limit, 500,000 won per accident), and the "Body Protection Program" (within the first year/20,000 km, within 2 million won, within the first year, within 2 million won, per accident) to compensate for the cost of restoration repairs (within 2 million won, per accident) if damage occurs in the designated vehicle area, Premium care services such as the "Part Protection Program" (within the first year/20,000km, one-time limit) that compensates for replacement and repair costs in case of tire damage have greatly reduced the burden of vehicle maintenance costs.
More details on the new Volkswagen Atlas can be found on the official website and in the nearest Volkswagen official dealer exhibition hall.
Youngjongdo = Editor Kim Tae-jin tj.kim@carguy.kr
This article was translated by Naver AI translator.
