MINI Korea's 20th Anniversary, Dealer Edition Launched..Starting from 39.2 million won
Jun 12, 2025
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MINI Korea's 20th Anniversary Dealer Edition', based on the new MINI Cooper C 5-door, is the first limited sales model in the new MINI lineup that fully reflects the customized plans proposed by the four official MINI Korea dealers in Korea. Based on insights from each dealer's contact with actual customers, the external color, design, and major convenience specifications were carefully organized to implement a differentiated customer experience from MINI's "personalization."
MINI Korea's 20th anniversary dealer edition consists of four types: Deutsche Motors' "Beginning Edition," Barbarian Motors' "Breeze Edition," Dongsung Motors' "Haeundae Edition," and Kolon Motors' "Edge Edition," and will be sold through MINI Korea's online sales channel, MINI Shop Online (https://shop.mini.co.kr ).
Customized design reflecting dealer personality and customer preferences, enhanced convenience application
First, Deutsche Motors' 'Beginning Edition' is prepared in two colors, Nanook White and Indigo Sunset, which symbolize a new beginning, and the gray 17-inch U-Spoke lightweight wheel adds a refreshing sensation. In addition, the new MINI Cooper C 5-door essential trim will have additional practical driver assistance specifications such as head-up display.
Barbarian Motors' "Breeze Edition" is applied with ocean wave green colors reminiscent of the cool wind of summer, and is equipped with enhanced driver assistance specifications such as "Parking Assistant Plus" including surround views, remote 3D views, and drive recorders, and head-up displays, combining practicality and style.
Dongsung Motors' 'Haeundae Edition' features a richer convenience specification by applying a paybud trim that is not provided in the existing Cooper C model. The exterior color of Indigo Sunset Blue, reminiscent of the waves of Haeundae, Busan, is applied to emphasize luxury, and the 18-inch night flash spoke-to-tone lightweight wheel is installed to add a strong sense. In addition, it is equipped with "Driving Assistant Plus" that includes JCW sports seats, head-up displays, parking assistant plus, active cruise control that supports stop and go, and lane keeping assistance to help you drive comfortably.
Kolon Motors' "Edge Edition" combines the exterior color of Ocean Wave Green with a white roof based on the classic trim to create a luxurious and sensual atmosphere. The 17-inch parallel spoke-to-tone lightweight wheel and head-up display are applied as basic specifications, and delicate details such as indoor crystal door pins and key trim are added to complete a differentiated sense.
MINI Korea's 20th anniversary dealer edition will be equipped with a MINI twin-power turbo series four-cylinder gasoline engine with a maximum output of 163 horsepower and a maximum torque of 25.5 kg·m, and a steptronic seven-speed double clutch transmission. It takes 8 seconds to accelerate from a standstill to 100 km/h.
All models are equipped with MINI operating system 9, T-map-based Korean MINI navigation, and 7 MINI experience modes, and convenience specifications such as Apple CarPlay and Android Auto, LED headlights, heating seats, comfort access, and 2-zone automatic air conditioning system are also applied to provide a pleasant driving environment.
In addition, MINI Korea provided all edition buyers with high badges, wheel caps, and stickers reflecting the "Mini 20" emblem to celebrate the 20th anniversary of MINI Korea, adding to the speciality of the limited edition purchase.
The price of the limited sales model for the 20th anniversary of MINI Korea is 39.2 million won for Deutsche Motors' "Beginning Edition," 39.9 million won for Barbarian Motors' "Breeze Edition," 44.9 million won for Dongseong Motors' "Haeundae Edition," and 42.9 million won for Kolon Motors' "Edge Edition" (based on a temporary reduction in individual consumption tax, including VAT).
Starting with this dealer edition, MINI Korea will introduce a variety of 20th anniversary editions sequentially, including The New All-Electric MINI Cooper and Aceman in the future. Through this, we plan to further expand the customized experience and further strengthen MINI's unique brand value.
This article was translated by Naver AI translator.
