Bbia, Lucky Shine Tint Resurrected...7/7 Zigzag Channel Exclusive Launch
Jul 07, 2025
Collaborated development with makeup artist Hyerim
On July 7, BBIA, a beauty brand, will introduce a new glow tint product Lucky Shine Tint jointly developed with makeup artist Hyerim. It is Bbia's ambitious work in the second half of the year 'All-in-One Glow Lip', which can easily create the degree of completion as if received from a makeup shop with just one touch.
"Lucky Shine Tint" is a product that makeup artist Hyerim participates in voting for discontinued products at the pop-up store for the 20th anniversary of Bbia in 2024 and strongly wants to be re-releasedThe project began with the direct communication of the opinion that " was an opportunity. In fact, Hyerim introduced this product as 'Best Written Glow Tint' in the 2022 video, but unfortunately, it was discontinued in the aftermath of COVID-19 in 2023, leaving a lot to be desired. Accordingly, the renewal was reborn as a more complete glow tint through the joint development of Hye-rim and Bbia.
Lucky Shine Tint is a new glow formulation that embodies the best gloss among bia tints, breaking away from the existing weighty glow tint. It also minimized likes and dislikes of scent and applied color technology that maintains its first color development without darkening. In addition, the package design has been upgraded more sophisticated by applying Bia's own trendy custom mold.
The colors are presented in a total of six types: 01 Nudihaeng, 02 Pinkhaeng, 03 Peachhaeng, 04 Mobhaeng, 05 Plumhaeng, and 06 Lodge. It is composed to suit various skin tones because it is not biased toward any one tone with a sophisticated color of a subtle and distant mood. No. 02 Pink Row Color is Hye-rim's Pick, which is characterized by an elegant yet lively pink color. The color to Logie No. 06 is a limited product that can only be found in the mini version.
Lucky Shine Tint will be pre-launched exclusively in Hyerim's market on the Zigzag channel for only three days from midnight on July 7 (Mon) to 23:59 on July 9 (Wed). A zigzag live broadcast featuring Hye-rim will also be scheduled for an hour from 8 p.m. on the 7th, the day of the launch, with up to 52% discounts and one old type of Bbia Last Velvet Tint as a free gift to all customers who purchase within that time.
There are also various price benefits. You can buy a single Lucky Shine Tint product at 9,800 won, a 30% discount, and a two-piece set at 17,900 won, a 36% discount, and an additional 06 Lodge will be given when you purchase a two-piece set. You can buy a set of five at 33,900 won, up to 52% off, and it comes with a wealth of additional components such as Lucky Shine Tint Mini 06 Lodge Train, Downey Cheek, Lip Oil Balm and Eye Shadow.
From the 7th to the 9th of the market period, you can purchase a single product (30% discount) and a two-piece set (36% discount) at the same discount rate as live broadcasting, and a five-piece set can be purchased at 35,900 won, a 49% discount. During the promotion period, you will receive Lucky Shine Tint No. 06 Lodge when you purchase two sets, and Lucky Shine Tint No. 06 Lodge, Downey Cheek, and Lip Oil Balm additionally in the five sets.
"Lucky Shine Tint' re-launch is the result of the combination of makeup artist Hyerim's hands-on know-how and Bbia's color technology," a Bbia official said. "As it is the best product of Glow Tint, I recommend it with confidence to those who want the completeness of lip makeup that looks like they just got their makeup done at the shop.""
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"Lucky Shine Tint" is a product that makeup artist Hyerim participates in voting for discontinued products at the pop-up store for the 20th anniversary of Bbia in 2024 and strongly wants to be re-releasedThe project began with the direct communication of the opinion that " was an opportunity. In fact, Hyerim introduced this product as 'Best Written Glow Tint' in the 2022 video, but unfortunately, it was discontinued in the aftermath of COVID-19 in 2023, leaving a lot to be desired. Accordingly, the renewal was reborn as a more complete glow tint through the joint development of Hye-rim and Bbia.
Lucky Shine Tint is a new glow formulation that embodies the best gloss among bia tints, breaking away from the existing weighty glow tint. It also minimized likes and dislikes of scent and applied color technology that maintains its first color development without darkening. In addition, the package design has been upgraded more sophisticated by applying Bia's own trendy custom mold.
The colors are presented in a total of six types: 01 Nudihaeng, 02 Pinkhaeng, 03 Peachhaeng, 04 Mobhaeng, 05 Plumhaeng, and 06 Lodge. It is composed to suit various skin tones because it is not biased toward any one tone with a sophisticated color of a subtle and distant mood. No. 02 Pink Row Color is Hye-rim's Pick, which is characterized by an elegant yet lively pink color. The color to Logie No. 06 is a limited product that can only be found in the mini version.
Lucky Shine Tint will be pre-launched exclusively in Hyerim's market on the Zigzag channel for only three days from midnight on July 7 (Mon) to 23:59 on July 9 (Wed). A zigzag live broadcast featuring Hye-rim will also be scheduled for an hour from 8 p.m. on the 7th, the day of the launch, with up to 52% discounts and one old type of Bbia Last Velvet Tint as a free gift to all customers who purchase within that time.
There are also various price benefits. You can buy a single Lucky Shine Tint product at 9,800 won, a 30% discount, and a two-piece set at 17,900 won, a 36% discount, and an additional 06 Lodge will be given when you purchase a two-piece set. You can buy a set of five at 33,900 won, up to 52% off, and it comes with a wealth of additional components such as Lucky Shine Tint Mini 06 Lodge Train, Downey Cheek, Lip Oil Balm and Eye Shadow.
From the 7th to the 9th of the market period, you can purchase a single product (30% discount) and a two-piece set (36% discount) at the same discount rate as live broadcasting, and a five-piece set can be purchased at 35,900 won, a 49% discount. During the promotion period, you will receive Lucky Shine Tint No. 06 Lodge when you purchase two sets, and Lucky Shine Tint No. 06 Lodge, Downey Cheek, and Lip Oil Balm additionally in the five sets.
"Lucky Shine Tint' re-launch is the result of the combination of makeup artist Hyerim's hands-on know-how and Bbia's color technology," a Bbia official said. "As it is the best product of Glow Tint, I recommend it with confidence to those who want the completeness of lip makeup that looks like they just got their makeup done at the shop.""
This article was translated by Naver AI translator.
