BYD 20 Million Won Seagirl Sells 1 Million Units in 27 Months of Launch
Jul 03, 2025
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The BYD Segal, produced at the Xi'an plant, is an A-segment (small) pure electric vehicle (BEV) model. It is ranked as the fastest vehicle in the world to sell 1 million units, leading the luxury and high quality of the small car market.
BYD Segal is making a remarkable achievement in the competitive compact car market. Since its first launch in April 2023, it has topped the A-segment monthly sales list 21 times and topped the BEV sedan category 19 times, making it an A-segment annual bestseller in both 2023 and 2024 and topping the entire sedan category in 2024. BYD Segal has set a new benchmark for growth in the global A-segment EV market, achieving a rare industry record of over 1 million sales in just 27 months.
BYD Segal has become a symbol of globalization by expanding its popularity in the global market. It was officially launched in Brazil in February 2024 and sold 7,635 units on the day of its launch, breaking the local new car launch date sales record. By the end of the same year, the cumulative number of registered units was 21,968, ranking first in BEV sales in the Brazilian market.
In the first quarter of 2025, 6,554 vehicles were registered, accounting for more than 50% of Brazil's total EV registrations, and the second through 10th positions were higher than all EV registrations combined. In May, under the name of "Dolphin Surf," it is released simultaneously in 15 European countries, including Italy, France, Germany, Spain, Hungary, Poland, and Switzerland, showing a strong presence in the European market. These sales figures show that Segal has grown beyond the "Chinese People's Car" to become a true global model.
BYD Segal was built on BYD's electric vehicle-only platform, e-Platform 3.0, and follows a high-quality development strategy with safety as its core. It addresses safety concerns that have been pointed out as traditional weaknesses of A-segment vehicles, and provides a safer driving experience for users around the world. It has an electric vehicle body structure and BYD's safe blade battery, with up to six airbags and a variety of safety features.
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Segal, which has surpassed 1 million units in less than three years since its launch, continues to lead the advancement of the segmented market and quality-oriented development by injecting positive energy into the global small car market. Segal's excellent marketability and reliable quality, proven by 1 million users around the world, will continue to provide better mobility experiences to users around the world through continuous development.
This article was translated by Naver AI translator.