First day of October 20th...A campaign to donate sanitary pads for vulnerable women and adolescents continues

Oct 20, 2025

October 20 every year is a 'hard day' designated by the Korean Society of Obstetricians and Gynecologists in 2010. It is part of a social campaign to break away from the culture of concealing or shaming the landscape and to recognize it as a healthy body change.

On this day, various events will be held nationwide, including youth sex education, a campaign for information on the first day, sharing sanitary pads, and presenting gift sets for the first day.

First day of October 20th...A campaign to donate sanitary pads for vulnerable women and adolescents continues



Dong-A Pharmaceutical's women's product brand `Tempo' donated sanitary pads for vulnerable women adolescents. This donation was made to reflect on the meaning of 'interval', an important turning point in women's life cycle, and to join the spread of social awareness that all women's right to cross borders should be respected without discrimination or inconvenience.




Dong-A Pharmaceutical delivered a total of 16,800 packs of tempo sanitary pads through the international development cooperation NGO G Foundation and Sangju City. The 'Tempo Wear Overnight' product, which accounts for the largest amount of donations, is an item that is rapidly growing in sales two years after its launch. It is showing high repurchases among consumers with the structure that covers the hip of the free-size design and the comfort of 59 pleated bands.

Since 2020, Dong-A Pharmaceutical has continued to provide menstrual products to vulnerable female adolescents in Korea by launching the 'One Tempo Warmer' campaign with G Foundation, an NGO. From 2021, in order to realize coexistence and social responsibility with the local community, the sharing has been expanded to Sangju City and Dongdaemun-gu, and a total of 107,000 packs (about 1.31 million pads) have been delivered so far.

Yuhan Kimberly shared sanitary pads with more than 2,000 middle school girls 'I feel good about this panty' The sharing is designed to help adolescents who are not familiar with menstruation naturally accept menarche and freely work without psychological burden such as worrying about spring even during menstruation.




Lael will hold a sanitary pad donation campaign on Lael's official Instagram until the 26th. If you leave a comment of support and encouragement for the first-time children on the first-time donation campaign post on Lael's official Instagram, 1 pack of Lael 'All Green Organic Pure Cotton Cover Sanitary Pads' will be donated per comment. Anyone can participate, and sanitary pad donations can be made once per ID. Donated sanitary pads will be delivered to female adolescents through Zee Foundation.

Rael has been working on the 'Women's Wellness Project' since 2022 to guarantee women's right to health and support their independence. Until now, donation activities have been steadily carried out for single-parent families, foster families, female adolescents, children with disabilities with termination of protection, and women victims of the earthquake in Turkiye.

GritEE, Inc., a lifestyle company, also delivered a total of 350 million won worth of about 6,000 underwear to vulnerable female adolescents through the NGO G Foundation for International Development Cooperation on October 20 to mark the 「Early Day」. Gritty's donation items to Z Foundation consisted of underwear products from 'Amantbra'.






Reporter Kim So-hyung compact@sportschosun.com



This article was translated by Naver AI translator.