From AI Home Appliance Manual to Braille Tag...Various campaigns for the visually impaired are held on the occasion of White Wick Day
Oct 15, 2025
Oct. 15 'White Wick Day" was established in 1980 by the World Blind Union to protect the rights of blind people and draw social attention.
This year, campaigns for the blind were held from all walks of life to mark White Wick Day.
First of all, Samsung Electronics unveiled an AI home appliance manual for the visually impaired and low-visibility people'How to use it for everyone'.
Based on the fact that it is difficult for the visually impaired to acquire information necessary for the use of home appliances through existing manuals, Samsung Electronics collaborated with TUAT, a visual aid app development startup selected for Samsung Electronics' startup development program "C Lab Outside" earlier this year to develop a "How to use for all" manual.
The new manual can be found on Samsung Dotcom and the AI-based visual aid app 'Sullivan Plus', which provides a screen reading function and can be heard by voice through the play button at the bottom. It explains the appearance of the product and the location of the operation unit in detail as if drawing it in front of your eyes, and also conveys how to use voice control or accessibility functions in detail. It also guided the location of tactile stickers for the visually impaired to increase accessibility. Also, regarding the appearance of the parts 'The door that is slightly larger than the palm of your hand is the dust filter doorIt contains detailed descriptions that make the product more easily recognizable, such as '. In addition, it is equipped with a voice recognition Q&A function so that you can quickly find the necessary information, including the table of contents and frequently asked questions.
In order to verify whether the new manual is suitable for the actual use of the blind, Samsung Electronics comprehensively reflected it after consulting professional research by the Korea Institute for Accessibility Evaluation, Samsung Fire & Marine Insurance's guide dog school, and executives and employees of the blind. The manual is provided first for the ▲2024 and 2025 Bespoke AI combo laundry dryers ▲ Infinit AI combo laundry dryers ▲ Bespoke AI one-body washing machines and dryers ▲ Bespoke AI washing machines and six Bespoke AI dryers. Starting with the Korean version, it will be expanded to 20 languages, including Spanish, English, and French.
Yang Hye-soon, vice president of Samsung Electronics' DA division, said, `We will continue to improve accessibility so that all users can use Samsung products without any inconvenience.' and `We will continue to combine innovative technologies with social values to provide a better user experience.'
Lion Korea, along with the Korea Consumer Agency, distributed braille tags, stickers and visually impaired-friendly products for the visually impaired and held a delivery ceremony on the 15th.
It donated 15 million won worth of products and cash, including three kinds of household items that introduced braille notation, such as 'bit' liquid detergent and 'Chamgreen' kitchen detergent. It also supported the production and distribution of 8,170 sets of 6 kinds of braille tags used on household items such as kitchen detergent, laundry detergent, fabric softener, shampoo, conditioner, and body wash, and 16,000 sets of 2 kinds of braille stickers attached to cosmetics.
Braille tags and stickers collaborated with the Korea Blind Association to reflect the opinions of blind people, who are consumers of the composition of the item, and supplemented the design in response to requests for strengthening braille tag straps. Braille tags, stickers and donated products will be delivered to 8170 households, the largest number of beneficiaries since the implementation of the project in 2022.
This year, campaigns for the blind were held from all walks of life to mark White Wick Day.
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Based on the fact that it is difficult for the visually impaired to acquire information necessary for the use of home appliances through existing manuals, Samsung Electronics collaborated with TUAT, a visual aid app development startup selected for Samsung Electronics' startup development program "C Lab Outside" earlier this year to develop a "How to use for all" manual.
The new manual can be found on Samsung Dotcom and the AI-based visual aid app 'Sullivan Plus', which provides a screen reading function and can be heard by voice through the play button at the bottom. It explains the appearance of the product and the location of the operation unit in detail as if drawing it in front of your eyes, and also conveys how to use voice control or accessibility functions in detail. It also guided the location of tactile stickers for the visually impaired to increase accessibility. Also, regarding the appearance of the parts 'The door that is slightly larger than the palm of your hand is the dust filter doorIt contains detailed descriptions that make the product more easily recognizable, such as '. In addition, it is equipped with a voice recognition Q&A function so that you can quickly find the necessary information, including the table of contents and frequently asked questions.
In order to verify whether the new manual is suitable for the actual use of the blind, Samsung Electronics comprehensively reflected it after consulting professional research by the Korea Institute for Accessibility Evaluation, Samsung Fire & Marine Insurance's guide dog school, and executives and employees of the blind. The manual is provided first for the ▲2024 and 2025 Bespoke AI combo laundry dryers ▲ Infinit AI combo laundry dryers ▲ Bespoke AI one-body washing machines and dryers ▲ Bespoke AI washing machines and six Bespoke AI dryers. Starting with the Korean version, it will be expanded to 20 languages, including Spanish, English, and French.
Yang Hye-soon, vice president of Samsung Electronics' DA division, said, `We will continue to improve accessibility so that all users can use Samsung products without any inconvenience.' and `We will continue to combine innovative technologies with social values to provide a better user experience.'
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It donated 15 million won worth of products and cash, including three kinds of household items
Braille tags and stickers collaborated with the Korea Blind Association to reflect the opinions of blind people, who are consumers of the composition of the item, and supplemented the design in response to requests for strengthening braille tag straps. Braille tags, stickers and donated products will be delivered to 8170 households, the largest number of beneficiaries since the implementation of the project in 2022.
This article was translated by Naver AI translator.
