Lee Je-hoon Shines with Strategic Leadership in ‘The Art of Negotiation’
Mar 16, 2025
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In JTBC's Saturday-Sunday drama 'Negotiation Techniques' (script Lee Seung-young, director Ahn Pan-seok), which aired on the 15th, Lee Je-hoon depicted his activities to succeed in a new project to propose a plan to enter e-commerce by decomposing it into negotiation expert Yoon Jun-no. Yoon Jun-no's charisma, shown in the last episode, raised the tension of the drama and raised expectations on how to overcome the new difficulties faced in this project.
Following Juno's bombshell announcement that he would sell Sanin Construction, Chairman Song (Sung Dong-il) proposed an e-commerce business plan as a new project, which showed executives protesting again. Nevertheless, Juno said to San-in that e-commerce is a new opportunity and survival strategy, showing his determination and convincing appearance to show the growth engine of San-in construction through M&A. After that, Juno visited Cha Cha Ho-jin, the CEO of Cha Cha Games, who created the game 'Delivery King' with his team members to acquire the platform, and proposed a negotiation proposal for pivoting. However, CEO Cha refuses immediately, and Juno comfortes his team members, saying that if he is a good leader, he will be contacted. Juno and his team members learn about Cha's story through the explanation of Jenny, a game analyst, and hear that they are suing Do Han-chul, CEO of DC Games, who created the popular game 'High Square'. When the team members were worried that Games would gradually reject the negotiation proposal, Juno said that he would accept Games unconditionally, and in this case, it is important to protect the pride of the opponent. You can make your own decisions.", which greatly raised the question of whether Juno would do as he said.
Meanwhile, CEO Do of DC Games first visits Juno to increase the company's value by using the power of the industrial group, and then posts a photo on social media as if he had partnered with a industrialist, and gradually the members of the game see this article and misunderstand it. Cha texted Juno '10 billion ' and even sent them to the back end of the 'Delivery King' game to appeal their skills. Juno and his team members gradually re-examine the value of Games and report it to executives to acquire it for 10 billion won. To Juno, who immediately accepted Ha Jeon-moo (Jang Hyun-sung) and reported to the chairman as the last procedure, Song even mentioned Juno's brother, who committed suicide by asking about Jumbo Pharmaceutical's stock price manipulation case, piquing the curiosity of those who saw what the true nature of the past incident was between them. Chairman Song allowed Juno to take over the Games gradually, but CEO Cha said he would not be able to sign the contract, saying he called Juno and said he would give it twice as much elsewhere. As a result, Juno's face was distorted, and he encountered Ha Jeon-moo who tried to disturb Juno from behind, and it ended with extreme tension, raising questions about what would happen to Imz's takeover in the next episode.
In this episode, Lee Je-hoon naturally captured rational emotional performance when he had to wait for a new acquisition project and charismatic remarks when reporting the project or presenting a negotiation proposal, putting weight on Yoon Jun-ho's character. In particular, Yoon Jun-no, presented by Lee Je-hoon, showed a cool and strategic appearance when sitting at the negotiating table, but showed his appearance as a soft and trustworthy leader in meetings with team members, enriching the character from various angles. Throughout the broadcast, Lee Je-hoon's unique reliable and deep eyes and low-pitched straight voice played a key role in leading the play solidly. Lee Je-hoon's detailed expression is drawing attention to how he will shine in numerous difficulties in the future. In addition, when talking about Yoon Jun-no's past, he sometimes showed heavy eye acting, allowing him to gauge the depth of how heavy the story was hidden.
JTBC drama 「The Art of Negotiation」 airs every Saturday and Sunday at 10:30 p.m.
antahn22@sportschosun.com
