"Spilling nosebleeds and facial paralysis"...Oh Eun-young, the representative of the success myth, also cried with 220 billion times with just one toast (Breakfast worth 10 billion won)

Mar 28, 2025

'Spilling nosebleeds and facial paralysis'...Oh Eun-young, the representative of the success myth, also cried with 220 billion times with just one toast (Breakfast worth 10 billion won)



'Spilling nosebleeds and facial paralysis'...Oh Eun-young, the representative of the success myth, also cried with 220 billion times with just one toast (Breakfast worth 10 billion won)
"From a full-time housewife to an annual sales CEO of 220 billion!"

Dr. Oh Eun-young eventually shed tears at the turbulent life of CEO Kim Ha-kyung, who wrote a success story with 3,000 won toast.

On tvN STORY '10 billion Breakfast', which aired on the 27th, CEO Kim Ha-kyung of 'The Toast Queen' appeared with 900 stores nationwide. She is a legendary figure who dominated the snack industry with just one toast in a three-pyeong shop. The annual sales are a whopping 220 billion won. Dr. Oh Eun-young shed tears at her success story, which overwhelmed the studio, saying, `It reminds me of my father.'




CEO Kim Ha-kyung said, "I was a 39-year-old housewife, and in the book, I was hooked on a line that says, "Business is the best in times of need," and started a business in front of the university."````````. Standing in front of the grill for 18 hours a day, 'nose is basic, face paralysis' He suffered a breakdown and was forced to close the store after seven years. However, he turned even this ordeal into an opportunity and later succeeded as a franchise business.

On this day, the special breakfast held at CEO Kim Ha-kyung's house, where Lee Yi-kyung and Kim Tae-kyun were also present, and Dr. Oh Eun-young eventually showed tears she held back, recalling her father in the story of CEO Kim, who has lived a hard life.






mj.cho@sportschosun.com