"Secretary" Lee Seo-jin wrote a video letter to advertisers, saying, "You don't need to know the program, only PPL is important."

Sep 09, 2025

'Secretary' Lee Seo-jin wrote a video letter to advertisers, saying, 'You don't need to know the program, only PPL is important.'





Actor Lee Seo-jin made a blatant 'PPL love call' to the advertiser.

In the special teaser for SBS's new entertainment show 「"The manager-secretary team that's too rough for me.」Lee Seo-jin said, "I don't know if it's going to work out because there are men in their 50s or older," he said in a frank statement. He then left a video letter to advertisers, saying, "What we need is advertising and PPL." He even sent a finger heart and emphasized that "We ask for a lot of attention from advertisers"", drawing laughter.




Lee Seo-jin added "You don't need to know the program. I just think advertising and PPL are the most important. It doesn't matter who else comes out" continued his characteristic straight talk. Netizens are saying, "It's so realistic", "Lee Seo-jin class as expected," he said, laughing.

The teaser also showed Lee Seo-jin and Kim Kwang-kyu eating with the production team. When Kim Kwang-kyu said 'Secretary Role', he looked perplexed, and when Lee Seo-jin asked "Are you offended?" Kim Kwang-kyu replied "It's because I'm afraid producer Na Young-seok won't like it." Lee Seo-jin responded, `Why are you worried about Young-seok when I don't do it either?'' and showed their chemistry.

Meanwhile, SBS's new entertainment show 「The Manager-Secretary Team」 depicts a real manager challenge in which Lee Seo-jin and Kim Kwang-kyu closely accompany the stars and take responsibility for the day. It will premiere on October 3rd.






mj.cho@sportschosun.com