Lee Hyori Returns as MC, Leads K-Beauty Survival Show 'Just Makeup'
Oct 01, 2025
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Coupang Play held a production presentation for its new entertainment program Just Makeup at a hotel in Gwangjin-gu, Seoul, on the afternoon of the 1st. Lee Hyo-ri, Jeong Sam-mul, Seo-ok, Lee Sa-bae, Lee Jin-soo, Shim Woo-jin, and Park Sung-hwan attended the event.
Just Makeup is a mega makeup survival where makeup artists representing K-beauty fiercely compete in their own colors beyond Korea. A total of 60 makeup artists representing each field, from the first generation of makeup masters in Korea to beauty creators, will compete with each other only with their skills for a single throne. Beauty icon Lee Hyo-ri will host the event, and the jury will be led by four makeup experts, Jeong Sam-mul, Seo-ok, Lee Sa-bae and Lee Jin-soo, who lead the K-beauty trend.
Lee Hyo-ri, who greets the public as an entertainment MC for the first time in a long time, is nervous to take on a standardized entertainment program, not a variety of entertainment that has been presented. Lee Hyo-ri was in charge of the survival program and hosted an MC that had to go exactly according to the script, but it wasn't easy. It is natural to grasp the flow because it has the ability to grasp the flow, but it was not easy to point out the exact point"I saw Jeon Hyun-moo while saying " I've never been the MC of Jeon Hyun-moo and Kim Sung-joo's styles to proceed with accurate comments, so I think I studied them while watching them to see when to drive them and when to give points to them."
Lee Hyo-ri also told the production team that she wanted to be the MC of Just Makeup. Lee Hyo-ri said, "The field of makeup itself has always been a field that I have always shared like a friend with, so I was interested enough to suggest that I want to be an MC first. Studio Slam, the production company, has continued to be connected since Hyori's Bed and Breakfast, so we are together again this time. After living as a celebrity, I was moved to see artists compete, and I realized what I didn't know, so I thought I should be grateful. I learned a variety of things. I'm having a good time personally. I've done enough makeup. I've done almost everything to the extent that there's no makeup I haven't tried. About half of the participants were people who I had received makeup for. So rather than wanting to do something new, I want to be in a position where I can support them now. If I got the light, I thought it'd be nice if people who are working hard behind me got the light."
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Various artists such as Kim Tae-hee and Lee Yoo-young also appeared in Just Make-up and attracted attention. Lee Hyo-ri said "It's a secret whether they'll be the main characters or pass by." Not the main." If too beautiful actors come, there is a problem of fairness, so it can draw attention." From famous makeup artists to the appearance of stars, it is expected to be responsible for the attractions of Just Makeup. However, for most of the questions concerning the program, "There is an unfortunate prizeIt is uncertain whether Lee Hyo-ri's own power will be able to achieve the box office success of 『Just Make-up" because it has not raised expectations by providing only fragmentary answers such as ".
Until the end, Lee Hyo-ri raised expectations for Just Survival"Since it is not my work, I wonder how confident our producers will be, and I worked hard on filming, but editing is important for survival programs, and I wonder what the editing might have been like. At first, I was worried about whether makeup would be just for women, for men, or for older people, but after filming, I thought that there was a program that anyone could watch like a drama because it was not just about makeup, but about life and joy, sorrow, so I think it would be good to enjoy it because it came out during Chuseok."
Just Makeup will be released on Coupang Play on the 3rd.
lunamoon@sportschosun.com
