Park Bo-gum Brings Dream to Life With Real Rural Hair Salon on New Show ‘Bogum Magic Curl’

Nov 19, 2025

Park Bo-gum Brings Dream to Life With Real Rural Hair Salon on New Show ‘Bogum Magic Curl’



Park Bo-gum eventually opens 'Real Hair Salon' The national qualification for a user, which he won while serving in the military, has become a reality through entertainment shows.

tvN's new entertainment show 「Bogum Magic Curl」 features Park Bo-gum running a healing hair shop in a rural village with best friends Lee Sang-i and Kwak Dong-yeon. He was trimming his fellow soldiers' hair himself in the army, and he said, `I really want to try it someday" had a dream, and in this program, the imagination finally unfolds to reality.

The three spent about a year preparing 'Bogum Magic'. In addition to selecting the location of the hair shop, the three hands are permeated into all processes, including remodeling and interior design. Beyond simple entertainment, the will to complete the real 'Park Bo-Kum-Pyo hair shop' can be seen.




Lee Sang-yi is in charge of communicating with the villagers and decorates the hair shop like a local love room, while Kwak Dong-yeon plays the role of 'Dangbaek' by demonstrating his cooking and repair skills gained from his own experience. Expectations are high on what chemistry and stories the three friends will create in the rural village.

'Bogum Magic Curl' premieres in the first half of next year.






mj.cho@sportschosun.com