Ballad Prince Shin Seung-hoon K-pop idol market has grown, but ballads are standard
Sep 22, 2025
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On the 22nd, Shin Seung-hoon held a meeting of his 12th full-length album 'Sincy Early Melodies' at Novotel Ambassador Gangnam in Seoul and said, `The K-pop idol market has grown too big, but ballads will remain standard.'
The new album is Shin Seung-hoon's first full-length album in about 10 years to celebrate his 35th anniversary. Just like the title of the album, which means `Melody from the Heart,' Shin Seung-hoon added sincerity by participating in producing and composing all the songs.
On the other hand, as the scale of K-pop has grown recently, ballads have been pointed out in the current music market. Shin Seung-hoon "It's gotten a lot faster these days. It became like a BGM when a ballad was talking. Still, there are things that penetrate and penetrate. Ballads will remain standard," he stressed.
Then "Of course, the K-pop idol market has grown too much, but honestly, it's doing well. It can't be called a bubble. Rather than ballads coming through like K-pop, you just have to be there. Then, ballads will start to appear. I think that time will come soon. I want to contribute to the ballad song in fall and winter```Prince Ballard' gave an answer like that.
Cho Sung-mo, Sung Si-kyung, and Jung Seung-hwan were among the "ballad juniors." After that, I think it became Soul R&B. I don't think it's an authentic ballad, like Crush and Zion T. Still, if you give strength and solace to someone, you're doing well. The friends who want to create are so pretty. When Ahn Shin-ae was disappointed, I told her a lot," he nodded.
Shin Seung-hoon will release his 12th full-length album 'Sincy Early Melodies' through various music sites at 6 p.m. on the 23rd.
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