The LG Twins met with the most popular character Choi Sang-sim

Apr 03, 2025

The LG Twins met with the most popular character Choi Sang-sim



LG Twins will collaborate with 'Best Heart', which is very popular in their teens and 30s. 'Best Heart' is a character brand of popular illustrator Choi Best Heart, which features cute characters and a short cut to support daily life. It moves its mind with a short but sincere message, and is constantly receiving attention and love from teenagers to 30s through authentic content.

Under the concept of 「Twins' Best」, this collaboration will release a variety of products such as uniforms, ball caps, soft balls, cool bags, luggage colors, short-sleeved T-shirts, and stuffed dolls. In particular, it is expected to provide fresh goods to fans by introducing player hand towels and key rings using the original artwork of Choi Sang-im. The collaboration product will be first introduced through the 'KakaoTalk Gift' platform from April 4 to 10, and will be available on LG Twins' online and offline team store platform 'Twins Callab Shop' from April 11. In addition, LG Twins is planning a brand day for the home game 'best'. It will provide interesting entertainment to MZ generation baseball fans through various events such as photo zones and life four-cut booths and the first pitch of the character 'Best.

Meanwhile, LG Twins collaborated with the MZ generation's popular studio brand 'Bloomingtail' at the opening of professional baseball in 2025, and will continue to expand its contact with MZ generation fans through various collaborations.






This article was translated by Naver AI translator.