KBL and Disney Korea collaborate on the Marvel theme
Nov 24, 2025
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To commemorate this collaboration, a pop-up store will be held at the Kinetic Ground on the second floor of Lotte Department Store's Jamsil branch from 28th to December 7th. During the pop-up store, visitors can experience the Marvel brand in a space decorated with a Marvel-themed photo zone, and limited-edition player postcards will be presented to visiting customers. In addition, a fan signing event is scheduled to be attended by KBL representative players such as Sono Lee Jae-do, Jeong Kwan-jang Park Ji-hoon and KCC Heo Hoon.
The 'Marvel-themed KBL 3X3 Youth Basketball Competition' will then be held at Dongguk University on December 7. Players from the KBL Youth Club will be divided into elementary and middle schools to determine the winning team through the preliminary group full-league and finals tournament. Participating players will play in uniforms with Marvel hero characters from each club applied to the design.
The collaboration will also be presented to LG Electronics' professional basketball team from 2025 to 2026. Marvel-themed matches will be held during the period to commemorate future collaborations, and each club participating in the game will wear a uniform that reflects the Marvel hero in the design. In addition, various programs such as Marvel-themed photo zones and product sales are planned together.
A KBL official said "I hope this collaboration with Disney Korea will serve as an opportunity for fans to experience basketball more enjoyable and three-dimensional." I hope you enjoy the Marvel brand and professional basketball together" he said.
This article was translated by Naver AI translator.
