Kim Yeon-koung can't keep up with anyone..New Director Kim Yeon-kyung's non-dramas and performers topped the list
Nov 04, 2025
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According to the 'Fundex Report: K-Content Competitiveness Analysis' released by Good Data Corporation, MBC"new director Kim Yeon-koung" topped the TV-OTT Sunday non-drama category for the third consecutive week. In addition, Kim Yeon-kyung ranked first for three consecutive weeks in the TV non-drama category, and both the program and the cast are at the top of the list.
In particular, Mongolian Inkush, also known as 'Nepkush', ranked fourth in the popularity of TV non-drama performers, drawing keen attention from viewers not only from director Kim Yeon-kyung but also from 'Pilseung Wonder Dogs'. Incusi is unique during the game "Yes!" It draws attention with its reaction, and is receiving support from fans with its growing play and hot fighting spirit in each episode. The survey was released on the 3rd by Good Data Corporation, a K-content hot topic analysis agency, after analyzing netizens' reactions from news articles, blogs/communities, videos, and SNS on 192 TV-OTTs and 175 TV non-drama that are broadcasting or scheduled to air from October 27 to November 2, 2025.
Even in the ratings, the upward trend is relentless. According to viewer rating agency Nielsen Korea, the sixth episode of MBC 'New Director Kim Yeon-koung topped the 2049 ratings among all entertainment programs aired during the week with a 3.0 percent rating, a key indicator of channel competitiveness. This is the third consecutive Sunday entertainment show 2049 ratings, and MBC 'new director Kim Yeon-koung' stands tall as the new entertainment powerhouse in name and reality.
MBC 'New Director Kim Yeon-koung' is a program about the challenge and growth of 'Pilseung Wonder Dogs' led by Kim Yeon-koung, who became a new director in volleyball legend, and the sincere leadership, teamwork, and passionate growth narrative of the players are drawing sympathy from viewers and setting a new standard for sports entertainment'.
Meanwhile, MBC 'new director Kim Yeon-kyung' was produced with the support of the Ministry of Science and ICT and the Korea Broadcasting and Communications Radio Promotion Agency (KCA), and is broadcasted every Sunday at 9:10 p.m. It is also releasing undisclosed content through its official YouTube channel 'Wonder Dogs Locker Room'.
lunamoon@sportschosun.com










