Black Yak Ambassador Noh Hong-chul's AWC Jacket
Mar 25, 2025
Black Yak, a high-functioning global outdoor brand that makes outdoor products that can fully be with nature, recently selected broadcaster Noh Hong-chul as its new ambassador and unveiled a spring pictorial.
Black Yak, which has the identity of the original Himalayan, has decided to deliver brand messages in various ways with Noh Hong-chul, a broadcaster who invigorates many people with an enterprising lifestyle that is not afraid of challenges. "If there's something you want to try, try it." was the first step with Ambassador Noh Hong-chul, and featured the styling of 'AWC Jacket' through a spring pictorial with GQ Korea.
The 'AWC (All Weather Control) Jacket' series is a high-functioning product of black yak specialized in layering systems and features technology to make it comfortable to wear in spring outdoor activities with frequent changes in weather and temperature. In addition, in this 2025 S/S season, we propose suitable items for various outdoor situations, from light hiking to intense hiking.
The series is a nano-membrane film with a very small hole that provides excellent water resistance and moisture permeability, and is optimized for mountaineering with excellent breathability and comfortable fit. In addition, excellent performance is provided with stretch fabric and incision line considering activity.
The 'AWC Myeongsan 100 Waterproof Jacket' worn by Noh Hong-chul in the pictorial is an item in line with those who challenge 'Myeongsan 100', a representative certification program of the Blackyak Outdoor Community Platform BAC (Blackyak Alpine Club). Along with soft yellow, Noh Hong-chul showed off tone-on-tone styling by matching beige-toned cargo pants and brown technical hiking boots 'Quest GTX'.
Another outfit product 'AWC 3L Rain Jacket' is an outdoor windbreaker suitable for those who challenge light hiking. With basic colors and simple designs, it is highly useful because it can be worn daily as well as outdoor activities.
Black Yak, which has the identity of the original Himalayan, has decided to deliver brand messages in various ways with Noh Hong-chul, a broadcaster who invigorates many people with an enterprising lifestyle that is not afraid of challenges. "If there's something you want to try, try it." was the first step with Ambassador Noh Hong-chul, and featured the styling of 'AWC Jacket' through a spring pictorial with GQ Korea.
The 'AWC (All Weather Control) Jacket' series is a high-functioning product of black yak specialized in layering systems and features technology to make it comfortable to wear in spring outdoor activities with frequent changes in weather and temperature. In addition, in this 2025 S/S season, we propose suitable items for various outdoor situations, from light hiking to intense hiking.
The series is a nano-membrane film with a very small hole that provides excellent water resistance and moisture permeability, and is optimized for mountaineering with excellent breathability and comfortable fit. In addition, excellent performance is provided with stretch fabric and incision line considering activity.
The 'AWC Myeongsan 100 Waterproof Jacket' worn by Noh Hong-chul in the pictorial is an item in line with those who challenge 'Myeongsan 100', a representative certification program of the Blackyak Outdoor Community Platform BAC (Blackyak Alpine Club). Along with soft yellow, Noh Hong-chul showed off tone-on-tone styling by matching beige-toned cargo pants and brown technical hiking boots 'Quest GTX'.
Another outfit product 'AWC 3L Rain Jacket' is an outdoor windbreaker suitable for those who challenge light hiking. With basic colors and simple designs, it is highly useful because it can be worn daily as well as outdoor activities.
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This article was translated by Naver AI translator.
