Lotte Well Food Premium Ghana Line Up, Recognized by Chef Ahn Sung-jae
Mar 25, 2025
Gana chocolate, first introduced in 1975, is a national chocolate that has been loved for a long time for 50 years. When you think of domestic chocolate in the form of a plate, it is definitely Ghanaian chocolate from Lotte Well Food (formerly Lotte Confectionery).
Ghanaian chocolate, which was first introduced to the public in 1975, drew a great response from consumers due to its use of Ghanaian cacao beans as the main ingredient and its Swiss-style soft taste. It also actively introduced cutting-edge facilities and supported the popularity of Ghanaian chocolate with strict quality management.
Lotte Well Foods introduced the brand film 'Premium Ghana' with Chef Ahn Sung-jae in 2024. 'Premium Ghana' is a top Ghanaian brand that has upgraded its taste and quality to strengthen its position under the brand 'Chocolate Dessert'.
To commemorate the 50th anniversary of the release of Ghanaian chocolate, Lotte Well Food is conducting a marketing campaign under the concept of 'Happiness from Chocolate'. The premium Ghana brand film was designed to deliver the value of premium desserts with 50 years of heritage and featured chef Ahn Sung-jae enjoying premium Ghana as a dessert course.
Chef Ahn Sung-jae suggests coffee, wine, and ice cream as a pairing menu that is good to eat with premium Ghana. This creates consumer consensus on Ghana's new brand identity of 'Chocolate Dessert'. Premium Ghana is also doing its best to expand its lineup to expand consumers' options. It operates a total of 10 line-ups, including three, Premium Ghana Hazelnut, Premium Ghana Langdsha Chocolat, and Premium Ghana Langdsha MoCafresso, which were launched in January.
Meanwhile, Ghana, Korea's leading chocolate brand, is establishing new values under the brand 'Chocolate Dessert'. Since 2021, in order to give the Ghanaian brand a new image of 'Dessert', it has been actively communicating with consumers by launching a campaign called 'Gana, Becoming a Dessert'.
Ghanaian chocolate, which was first introduced to the public in 1975, drew a great response from consumers due to its use of Ghanaian cacao beans as the main ingredient and its Swiss-style soft taste. It also actively introduced cutting-edge facilities and supported the popularity of Ghanaian chocolate with strict quality management.
Lotte Well Foods introduced the brand film 'Premium Ghana' with Chef Ahn Sung-jae in 2024. 'Premium Ghana' is a top Ghanaian brand that has upgraded its taste and quality to strengthen its position under the brand 'Chocolate Dessert'.
To commemorate the 50th anniversary of the release of Ghanaian chocolate, Lotte Well Food is conducting a marketing campaign under the concept of 'Happiness from Chocolate'. The premium Ghana brand film was designed to deliver the value of premium desserts with 50 years of heritage and featured chef Ahn Sung-jae enjoying premium Ghana as a dessert course.
Chef Ahn Sung-jae suggests coffee, wine, and ice cream as a pairing menu that is good to eat with premium Ghana. This creates consumer consensus on Ghana's new brand identity of 'Chocolate Dessert'. Premium Ghana is also doing its best to expand its lineup to expand consumers' options. It operates a total of 10 line-ups, including three, Premium Ghana Hazelnut, Premium Ghana Langdsha Chocolat, and Premium Ghana Langdsha MoCafresso, which were launched in January.
Meanwhile, Ghana, Korea's leading chocolate brand, is establishing new values under the brand 'Chocolate Dessert'. Since 2021, in order to give the Ghanaian brand a new image of 'Dessert', it has been actively communicating with consumers by launching a campaign called 'Gana, Becoming a Dessert'.
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This article was translated by Naver AI translator.