Song Jeong-han, Director of Bundang Seoul National University Hospital who has been reappointed, achieves the best goal of global leading hospitals
Mar 17, 2025
Bundang Seoul National University Hospital announced that Song Jeong-han (61), the 13th director of the department of diagnostic laboratory medicine, will serve a second term as the 14th director.
Director Song, a clinical chemistry major in the Department of Laboratory Medicine at Seoul National University Bundang Hospital, took office as the 13th director in March 2023 after serving as a professor of diagnostic laboratory medicine at Seoul National University Hospital, including the head of the management innovation office, the head of the education and training office, the head of the human resources development office, the head of the medical department, and the head of the public medical department. As he was re-elected as the 14th director this time, he once again led Bundang Seoul National University Hospital.
During his tenure, Director Song is considered to have shown excellent leadership in overcoming the crisis by operating the hospital stably in an emergency situation caused by the rapidly changing medical environment.
In fact, as the medical gap was prolonged due to the legislative conflict, it introduced an emergency management system and focused on strengthening trust relationships within the organization and securing internal stability. Through this crisis-management leadership and thorough performance management strategy, the hospital's management performance has been minimized while laying a solid foundation for growth.
In Director Song's second term, the successful implementation of medical reforms, including the restructuring of advanced general hospitals, and the direction of smart hospitals centered on severe treatment are expected to materialize. Representatively, a 'data-based scientific decision-making system' for systematic operation and management strategies is introduced.
It plans to actively utilize systems to improve the quality of medical services and maximize operational efficiency, such as efficient operation of hospital resources through big data analysis, introduction of advanced medical technologies, improvement of treatment processes, efficient operation of beds considering medical resource utilization, harmonization with health insurance finances, and strengthening public medical roles.
Furthermore, it is expected that the promotion of 'advanced outpatient centers' where personalized future medical care has been realized will accelerate further. The high-tech outpatient center is expected to be combined with various advanced technologies such as remote monitoring care, artificial intelligence, and customized outpatient treatment based on big data to provide more comfortable and smart medical services.
Bundang Seoul National University Hospital will also establish a system to prepare for the national health crisis through the Seoul Metropolitan Area Infectious Disease Hospital, which is being promoted with the goal of opening in 2030. This will serve as a control tower for quarantine and response to infectious disease conditions in the metropolitan area to prepare for disasters caused by new infectious diseases, and will speed up the successful construction and project promotion.
Director Song Jeong-han said, "As uncertainty is expected in the new normal era, we should actively cope with unexpected changes and shocks and use the crisis we face as an opportunity to turn into a driving force for growth." "Bundang Seoul National University Hospital will establish a sustainable growth strategy based on an innovative medical education system, world-class research capabilities, state-of-the-art patient-centered care, public healthcare that fulfills social responsibilities, and an organizational culture based on trust and respect."," he said.
Director Song, a clinical chemistry major in the Department of Laboratory Medicine at Seoul National University Bundang Hospital, took office as the 13th director in March 2023 after serving as a professor of diagnostic laboratory medicine at Seoul National University Hospital, including the head of the management innovation office, the head of the education and training office, the head of the human resources development office, the head of the medical department, and the head of the public medical department. As he was re-elected as the 14th director this time, he once again led Bundang Seoul National University Hospital.
During his tenure, Director Song is considered to have shown excellent leadership in overcoming the crisis by operating the hospital stably in an emergency situation caused by the rapidly changing medical environment.
In fact, as the medical gap was prolonged due to the legislative conflict, it introduced an emergency management system and focused on strengthening trust relationships within the organization and securing internal stability. Through this crisis-management leadership and thorough performance management strategy, the hospital's management performance has been minimized while laying a solid foundation for growth.
In Director Song's second term, the successful implementation of medical reforms, including the restructuring of advanced general hospitals, and the direction of smart hospitals centered on severe treatment are expected to materialize. Representatively, a 'data-based scientific decision-making system' for systematic operation and management strategies is introduced.
It plans to actively utilize systems to improve the quality of medical services and maximize operational efficiency, such as efficient operation of hospital resources through big data analysis, introduction of advanced medical technologies, improvement of treatment processes, efficient operation of beds considering medical resource utilization, harmonization with health insurance finances, and strengthening public medical roles.
Furthermore, it is expected that the promotion of 'advanced outpatient centers' where personalized future medical care has been realized will accelerate further. The high-tech outpatient center is expected to be combined with various advanced technologies such as remote monitoring care, artificial intelligence, and customized outpatient treatment based on big data to provide more comfortable and smart medical services.
Bundang Seoul National University Hospital will also establish a system to prepare for the national health crisis through the Seoul Metropolitan Area Infectious Disease Hospital, which is being promoted with the goal of opening in 2030. This will serve as a control tower for quarantine and response to infectious disease conditions in the metropolitan area to prepare for disasters caused by new infectious diseases, and will speed up the successful construction and project promotion.
Director Song Jeong-han said, "As uncertainty is expected in the new normal era, we should actively cope with unexpected changes and shocks and use the crisis we face as an opportunity to turn into a driving force for growth." "Bundang Seoul National University Hospital will establish a sustainable growth strategy based on an innovative medical education system, world-class research capabilities, state-of-the-art patient-centered care, public healthcare that fulfills social responsibilities, and an organizational culture based on trust and respect."," he said.
|
This article was translated by Naver AI translator.
