Volkswagen unveils 'ID. EVERY1 Concept' for entry-class electric car

Mar 07, 2025

Photo courtesy : carguy(www.carguy.kr)



Volkswagen unveiled the world's first entry-class pure electric vehicle "ID. EVERY1 Concept." Since its historic model Beetle, Volkswagen has been making compact and familiar cars affordable for many people. ID released this time. The EVERY1 concept is a car that connects Volkswagen's philosophy, and a mass production model is planned to be released in 2027, with a base price of about 20,000 euros (about 30 million won).


Prior to this, the ID. 2all, an electric vehicle model of 25,000 euros (about 39 million won), will be released in 2026. Both the ID.EVERY1 and ID.2all are part of Volkswagen Group's new lineup of all-wheel-drive electric vehicles under development at The Brand Group Core and are based on Volkswagen's new MEB platform.


The urban pure electric vehicle family will begin its European launch in 2026, and Volkswagen is expected to provide the most diverse model portfolio in the mass production segment. The portfolio includes future-oriented pure electric vehicles, as well as advanced hybrid vehicles and high-efficiency internal combustion engine vehicles.






The ID.EVERY1 is the last puzzle piece for Volkswagen to have the most diverse lineup of models in the volume segment, and Volkswagen will provide the optimal vehicle with a drive system suitable for all customers, including economical entry-class electric vehicles, said Thomas Schfer, CEO of the Volkswagen brand. "Our goal is to expand our presence as a mass production manufacturer technically leading the global mobility market by 2030, and Volkswagen will live up to that expectation as a brand for all," he added.

People-centered approach




ID. The EVERY1 mass-production model will be the first vehicle within the Volkswagen Group to apply a strong software architecture. This allows new features to be added throughout the vehicle's life cycle, and even after purchasing a new car, the vehicle can be continuously upgraded to meet the needs of individual customers.

The future model deals with the concept of "customer defined vehicles," said Kai Grunitz, a member of the Volkswagen brand development board. "ID. EVERY1 shows that we put our customers' needs, interests, and preferences at the center of vehicle development more thoroughly than ever."


A unique design with charisma and identity





ID. The EVERY1 model and electric vehicle "up!" which was produced until 2023 is still loved today for its neat and original design. Volkswagen's new design language also identifies these elements. It was reflected in EVERY1.

Volkswagen Design Director Andreas Mint said, "Our goal was to create a design that was bold and accessible to anyone, ID. EVERY1 delivers a confident appearance and friendliness with a dynamic front light and a smiley rear design. These design elements give a car more than just a means of transportation and an identity," he said.

New front wheel drive MEB platform

ID. EVERY1 belongs to the urban EV family lineup, along with ID. 2all and ID. GTI concepts. All three models are based on the new modular EV platform MEB, which, thanks to its front-wheel drive system, provides optimal space utilization and high efficiency.

ID with a 70 kW (95PS) electric motor. The EVERY1 concept has a maximum speed of 130km/h and a driving distance of at least 250km per charge. Its full length is 3,880 mm, between the existing up! (3,600 mm) and ID. 2all (4,050 mm) and Polo (4,074 mm). The interior space is designed to accommodate four people comfortably, and has a trunk capacity of 305L.

Future plans for Volkswagen brands

ID. The EVERY1 mass production model is part of the Volkswagen brand's EV campaign, taking it to the next level through the "Future Volkswagen" agreement. In December 24, Volkswagen Group and its executives and employees finalized their vision for the future that combines sustainable technology leadership in the areas of financial, employment security and mobility through the 'Future Volkswagen' agreement. Through this, the goals set and the measures agreed upon will form the basis for future major projects.

VW is pursuing a clearly defined three-step plan. First, based on an "Advance" strategy that strategically expands the existing model lineup and strengthens its competitiveness, it will unveil additional previews for the new urban EV family in the fall of 2025. This is an ID.2all of less than 25,000 euros by 2027 and an ID of 20,000 euros. It is linked to the "Attack" strategy of expanding the market by launching nine new cars, including EVERY1. Volkswagen aims to become a mass production manufacturer with the safest, most innovative, high-selling vehicles while leading technology in the global mobility market by 2030. The plan is to achieve this through an "archive" strategy.


Reporter Kim Hyung-joon hj.kim@carguy.kr





This article was translated by Naver AI translator.