"I poured everything" "God Do-gi" Lee Je-hoon's SBS MegaIP "Model Taxi 3" will be unveiled

Nov 18, 2025

 'I poured everything' 'God Do-gi' Lee Je-hoon's SBS MegaIP 'Model Taxi 3' will be unveiled
SBS Model Taxi 3 production presentation was held at SBS headquarters in Mok-dong, Seoul on the 18th. Pyo Ye-jin, Kim Eui-sung, Lee Je-hoon, Jang Hyuk-jin, and Bae Yoo-ram are having photo time. Mokdong = Reporter Park Jae-man pjm@sportschosun.com /2025.11.18/



 'I poured everything' 'God Do-gi' Lee Je-hoon's SBS MegaIP 'Model Taxi 3' will be unveiled
SBS Model Taxi 3 production presentation was held at SBS headquarters in Mok-dong, Seoul on the 18th. Pyo Ye-jin, Kim Eui-sung, Lee Je-hoon, Jang Hyuk-jin, and Bae Yoo-ram are having photo time. Mokdong = Reporter Park Jae-man pjm@sportschosun.com /2025.11.18/
 'I poured everything' 'God Do-gi' Lee Je-hoon's SBS MegaIP 'Model Taxi 3' will be unveiled
SBS Model Taxi 3 production presentation was held at SBS headquarters in Mok-dong, Seoul on the 18th. Pyo Ye-jin, Kim Eui-sung, Lee Je-hoon, Jang Hyuk-jin, and Bae Yoo-ram are having photo time. Mokdong = Reporter Park Jae-man pjm@sportschosun.com /2025.11.18/
 'I poured everything' 'God Do-gi' Lee Je-hoon's SBS MegaIP 'Model Taxi 3' will be unveiled
SBS Model Taxi 3 production presentation was held at SBS headquarters in Mok-dong, Seoul on the 18th. Pyo Ye-jin, Kim Eui-sung, Lee Je-hoon, Jang Hyuk-jin, and Bae Yoo-ram are having photo time. Mokdong = Reporter Park Jae-man pjm@sportschosun.com /2025.11.18/
 'I poured everything' 'God Do-gi' Lee Je-hoon's SBS MegaIP 'Model Taxi 3' will be unveiled
SBS Model Taxi 3 production presentation was held at SBS headquarters in Mok-dong, Seoul on the 18th. Pyo Ye-jin, Kim Eui-sung, Lee Je-hoon, Jang Hyuk-jin, and Bae Yoo-ram are having photo time. Mokdong = Reporter Park Jae-man pjm@sportschosun.com /2025.11.18/
SBS MegaIP is back. The return of 'Lee Je-hoon's Goddogi' is ready to shake up the small screen on Friday and Saturday once again. SBS's new Friday-Saturday drama 'Exemplary Taxi 3', which has become a symbol of Korean capability, is drawing attention early as it returns with the largest scale of the season and strengthened teamwork.

On the afternoon of the 18th, a production presentation for 「Model Taxi 3」 was held at SBS Hall in Mok-dong, Yangcheon-gu, Seoul. Actors Lee Je-hoon, Kim Eui-sung, Pyo Ye-jin, Jang Hyuk-jin, Bae Yoo-ram, and director Kang Bo-seung, who directed season 3, attended the event and expressed confidence in the work.

「Model Taxi 3」, which is set to premiere on the 21st, is a private revenge drama of Rainbow Transportation that completes revenge on behalf of unfair victims, and is a mega franchise IP called 「Telephone of terrestrial season system」 with a viewership of up to 21% in the previous season.




It's clear why 'model taxi 3' came back. This is the presence of a team that knows exactly the thirst of viewers and Kim Do-ki (Lee Je-hoon), the main character who completes a fantasy that exceeds expectations.

Lee Je-hoon expressed strong confidence, saying, `Even at the beginning of season 3, I was very nervous,' `I will be able to show a story that is more thrilling and deeper than the previous season's episodes that viewers loved.'

The five members of Rainbow Transportation remain the same. Kim Do-ki (Lee Je-hoon), CEO Jang (Kim Eui-sung), Go Eun (Pyo Ye-jin), Choi Joo-im (Jang Hyuk-jin), and Park Joo-im (Bae Yoo-ram) have already had a chemistry of 'family'.




Kim Eui-sung "The group chat room has been maintained since season 1 until now``. Lee Je-hoon also added a subtle boast, saying, "From sharing local restaurants to pictures of chicken and beer in the morning, every day is a mess."

There is a stronger upgrade in season 3. It is the evolution of Heeroka called 'Togicha'. Lee Je-hoon "This season's cars are different in terms of performance. "It's much more powerful when you're running and when you're acting," he said. "It's so cool in design that viewers probably feel it's the signature of Season 3."

Action and secondary characters are also the core of 'model taxi'. Lee Je-hoon's transformation does not stop this season. He put all his energy into episodes 1 and 2"Please look forward to pottery dealing with evil as a new secondary character in international crime episodes." "In parts 3 to 4, lovely secondary characters with completely different charms appear," he said, predicting that "you will be able to enjoy a wide range of charms, from Pungwoon-ah pottery to Hogudogi.'




Pyo Ye-jin's change is also noticeable. Go Eun from season 3 appears with a sharper 'sharp bobbed hair' visual.

Pyo Ye-jin changed her styling boldly because she thought she needed to play a more solid role in the team. "I hope that the change of Go-eun, who grew up, feels natural." he said.

The scale is also 'Season maximum'. Pyo Ye-jin even emphasized that "From special guests to villain lineups, it's all time." Jang Hyuk-jin also "There are no sweet potatoes this season. It is designed to have a structure that only pops cider,' he said, inflating expectations. Bae Yu-ram also said, "How the victims are consoled is an important work, and this season, the emotional line has been completed even more firmly."

He also had deep concerns about the direction of the season. Director Kang Bo-seung explained, `Season 3 is structured to lead to a bigger story than individual episodes.' `I wanted to keep the world view firmly but also contain warmth.' He then clarified the identity of the season by asking essential questions rather than reproducing the actual event in a timely manner.

The power that has led the long season is in the end 'Viewer's Support'. Lee Je-hoon "I won't forget the importance of the beginning"I hope the viewers can be comforted and healed at least a little as it deals with heartbreaking events that have happened in real life." Then "I hope the five of us can sit at the same table and see many trophies."," he smiled.

When asked about his expectations for the future season as it continued to season 3, Lee Je-hoon said, `I personally think rainbow luck should be loved for a long time``.

Armed with exhilaration, immersion, and an expanded scale, the new SBS Friday-Saturday drama 'Model Taxi 3' will premiere at 9:50 p.m. on the 21st.



mj.cho@sportschosun.com