EncarCom chooses 'used cars' over new cars for 7 out of 10 people if they buy cars this year
Mar 17, 2025
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If you buy a car this year, 7 out of 10 people choose a 'used car' over a new car
-Considering buying used cars this year '71.7%', a clear preference for used cars that are more economical than new cars
-The number one reason for considering used cars is 'reasonable price compared to new cars'...'Diversity of choice' and 'Buy an End Model' are also backgrounds
-The budget considered when purchasing a car ranges from KRW 20 million to KRW 30 million, and tends to focus on realistic price points
-SUVRV' for car models and 'Gasoline' for fuel types are highly preferred
While there is a growing tendency to minimize unnecessary spending and pursue practical consumption amid the ongoing economic recession, consumers in the automobile market prefer used cars with high economic feasibility.According to a consumer survey conducted by Encar Dotcom (CEO Sangbum Kim), Korea's largest car trading platform, "What's your next car in 2025?" 7 out of 10 people prefer used cars to new cars if they buy a car this year.
This survey was conducted on a total of 2,280 people from February 4th to 10th to find out consumers' car purchase plans and factors to consider when purchasing them this year.
First of all, 83.4% of the respondents said they planned to purchase a vehicle this year, and 71.7% of the respondents considered a used car, showing an overwhelmingly high preference for used cars.
The most common reason for choosing to purchase used cars was 'reasonable price compared to new cars (60.3%).This is attributed to the growing tendency to pursue rational consumption due to the continued economic recession and the increased burden of new car prices.In fact, while the average price of new cars ranges from KRW 40 million to KRW 50 million, used cars are attracting attention as they have various options in the KRW 10 million to KRW 20 million range.
The following considerations were in order of 'diversity of choice (13.6%) such as desired year and option' and 'end-of-order model purchase (9.7%).Other reasons for consideration were "immediate shipment (5.7%), "reduced tax burden and depreciation burden (5.3%) due to the year", and "increased reliability of used cars (3.8%) compared to the previous year.
It was found that the budget considered when purchasing a car is between 20 and 30 million won.22.1% of the respondents chose "more than 20 million won and less than 30 million won," followed by "more than 30 million won and less than 40 million won" with 21.1%.
was followed by '10 million won to less than 20 million won' (18.5%), '50 million won or more' (16.0%), '40 million won to less than 50 million won' (14.3%), and 'less than 10 million won' (7.9%).
SUVRV' (39.0%) received the highest selection of vehicles considered when purchasing a car.It seems to be a result of reflecting the demand of consumers who value ample space and practicality. "Sedan" (34.6%) came in second, followed by "Light Car" (8.5%), "Coupe Converterable" (7.4%), "Hatchback" (4.5%), "Minivan" (2.7%), and "Wagon" (2.2%).
As for the fuel type, 'gasoline' (44.8%) was found to be considered the most.It was followed by 'hybrid' (22.0%), 'diesel' (13.2%), 'electricity' (12.8%), and 'LPG' (7.2%).
Meanwhile, 74.9% of respondents in their 20s and 30s said they were considering a used car this year.The price range considered when purchasing a car was the highest at 22.6% in the 20 million won range, and the 10 million won range (20.9%) was also considered a lot.This seems to be emphasizing a more realistic price range as practical consumption trends spread among young people.
"As the economic recession continues, consumers' car purchase trend is changing in a rational and economic direction," an official from Encar Dotcom said. "Overall, used cars, including young people in their 20s and 30s, are attracting attention as an alternative to car purchase."
This article was translated by Naver AI translator.