CJ Cultural Foundation Opens Stageup Young Creator's Musical Tomorrow.
Nov 27, 2025
For creators who have difficulty focusing only on developing works, support from foundations and companies soon becomes a prop to continue their dreams.
The CJ Foundation said, `Companies should be young people's dreamersBased on Chairman Lee Jae-hyun's social contribution philosophy, " has been continuing customized support projects since 2010 to help various emerging creators grow and settle in the market in music, movies, and performances in the areas of popular culture marginalization.
Among them, 'STAGE UP' is a musical creator support project that supports the development of works to help creators achieve meaningful results in the polarized performance market and is striving to create a healthy performance ecosystem. Stageup systematically provides support for each stage of market entry, such as planning and development workshops, internal reading, expert customized consulting, exclusive PD matching, and subsequent support payments for contracts or overseas expansion, as well as providing creative support to selected lyricists and composers through a public offering.
From 2010 to this year, it supported the development of a total of 77 works, of which 24 creative musicals, including 'God is Watching', 'Pungwolju', 'Lahhest', and 'Hongryeon', were on the stage of the main performance. In addition, in order to support the opportunity to perform experimental and challenging works, 25 works of musicals and plays were discovered and successfully performed.
The results are also continuing. The 2020 supporting work 'Lachhest' won three awards at the 8th Korea Musical Awards: Best Picture (less than 400 seats), Best Play, and Best Music (composition), and successfully completed the Broadway Reading Showcase in 2023 and the license performance at the Tokyo Arts Theater in Japan in 2024. In November, as part of the Arts Management Support Center's mid-term K-musical development support project in the Anglo-American region, a concert for local audiences and officials in Manhattan proved its potential in overseas markets. The 2022 supporting work 'Hongryeon' was a splendid achievement of winning the Best Picture (less than 400 seats) at the 9th Korea Musical Awards.
In line with the changing performance industry environment, the CJ Cultural Foundation has advanced the planning and development process by increasing the number of final winners from three to four from this year and expanding expert advice to help the production company and the business match. In addition to selecting and developing works, it continues to support creators to move to a wider stage by signing a main performance contract with the production company or paying an additional 10 million won in encouragement when entering overseas markets. In October, the creative musical 'Praternite', which was finally selected for the 2023 Stage-Up Creative Musical category, will premiere. The performance will be held at Link Art Center Dream Hall 3 until January 18 next year.
The CJ Foundation said, `Companies should be young people's dreamersBased on Chairman Lee Jae-hyun's social contribution philosophy, " has been continuing customized support projects since 2010 to help various emerging creators grow and settle in the market in music, movies, and performances in the areas of popular culture marginalization.
Among them, 'STAGE UP' is a musical creator support project that supports the development of works to help creators achieve meaningful results in the polarized performance market and is striving to create a healthy performance ecosystem. Stageup systematically provides support for each stage of market entry, such as planning and development workshops, internal reading, expert customized consulting, exclusive PD matching, and subsequent support payments for contracts or overseas expansion, as well as providing creative support to selected lyricists and composers through a public offering.
From 2010 to this year, it supported the development of a total of 77 works, of which 24 creative musicals, including 'God is Watching', 'Pungwolju', 'Lahhest', and 'Hongryeon', were on the stage of the main performance. In addition, in order to support the opportunity to perform experimental and challenging works, 25 works of musicals and plays were discovered and successfully performed.
The results are also continuing. The 2020 supporting work 'Lachhest' won three awards at the 8th Korea Musical Awards: Best Picture (less than 400 seats), Best Play, and Best Music (composition), and successfully completed the Broadway Reading Showcase in 2023 and the license performance at the Tokyo Arts Theater in Japan in 2024. In November, as part of the Arts Management Support Center's mid-term K-musical development support project in the Anglo-American region, a concert for local audiences and officials in Manhattan proved its potential in overseas markets. The 2022 supporting work 'Hongryeon' was a splendid achievement of winning the Best Picture (less than 400 seats) at the 9th Korea Musical Awards.
In line with the changing performance industry environment, the CJ Cultural Foundation has advanced the planning and development process by increasing the number of final winners from three to four from this year and expanding expert advice to help the production company and the business match. In addition to selecting and developing works, it continues to support creators to move to a wider stage by signing a main performance contract with the production company or paying an additional 10 million won in encouragement when entering overseas markets. In October, the creative musical 'Praternite', which was finally selected for the 2023 Stage-Up Creative Musical category, will premiere. The performance will be held at Link Art Center Dream Hall 3 until January 18 next year.
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This article was translated by Naver AI translator.
