Hwang Jung-eum’s Embezzlement Confession Triggers Broadcast and Ad Pullouts
May 16, 2025
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Hwang Jung-eum admits to using company money as cryptocurrency investment at recent first hearing"We are currently reimbursing the damage by selling the real estate and requesting a further trial date." he said.
The victim company is known to be a family corporation with a 100% stake in Hwang Jung-eum herself.
In early 2022, he was accused of withdrawing about 700 million won of loans under his agency's name in the form of provisional payments, withdrawing a total of 4.3 billion won from the company's funds by December of the same year, and investing most of it in cryptocurrency.
In response, Hwang Jeong-eum belatedly issued a statement and made an unknown coin investment with the recommendation of people around him to call in the company's funds. The judgment was blurred because it was the profit made from the activity, and I made an inexperienced choice." He added "We have already reimbursed a large portion, and the remaining amount is also undergoing liquidation."
However, apart from the recognition of legal responsibility, the broadcasting and advertising industries have begun to erase Hwang Jeong-eum.
SBS Plus/E-channel entertainment program 'SoloRa', in which Hwang Jung-eum is appearing as an MC, expressed his cautious position on the 16th, saying, `The filming has been completed, but we are discussing whether to edit the cast or not.' With only the last episode left, the program is also struggling to evolve.
In addition, the advertisement for Daesang Well-Life 'New Care' starring Hwang Jung-eum was deleted from official channels such as YouTube and SNS. It was the first reunion advertisement in 15 years for the actors of "High Kick Through the Roof" with Hwang Jung-eum, but the version was reportedly re-edited except for Hwang Jung-eum's appearance. Related comment events were also abruptly ended early.
As Hwang Jung-eum was an actor who gained public trust, the incident is causing quite a shock. Apart from legal proceedings, discussions on whether to return to the entertainment industry are expected to be difficult for some time.
narusi@sportschosun.com
