Lee Young-ji and Lee Eun-ji of Jiraksil, and Kwangdong Pharmaceutical's Sunkist Soda model were selected
May 07, 2025
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Lee Young-ji and Lee Eun-ji, who are receiving enthusiastic responses from the generation of 'Zalpha' with their unique bright and pleasant images, have recently appeared together on tvN's entertainment program 'PyongPyong Earth Entertainment Room 3' and have been performing horizontally. Kwangdong Pharmaceutical explained that their bright and confident image matches Sunkist's fresh and popping image.
The digital campaign advertisement released on the 6th cheerfully released this year's campaign concept 'California Vibe, Sunkist' under the slogan of 'California Vibe, Sunkist'. Lee Young-ji and Lee Eun-ji show their fresh and refreshing charms through their unique humorous situational plays, and convey a super-positive vibe through the message "Let's go GO! GO! California."
The new advertisement consists of a total of four videos, including 'Bunjip', 'Stop', 'Cafe', and 'Living Room', and can be found on various SNS channels such as YouTube and Instagram. In addition, posters and behind-the-scenes contents featuring the chemistry of the two models will be released through Kwangdong Pharmaceutical and Sunkist's official SNS channels.
A representative from Kwangdong Pharmaceutical said "We expect the two models' popping charms to combine with Sunkist soda to create positive synergy."We will strengthen communication with the Jalpa generation through various contents and promotions to be released in the future."
This article was translated by Naver AI translator.
