K League x Break & Company to showcase K League One of One, a donation auction campaign
May 19, 2025
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'K League One of One' is held by auctioning the official K League collectible (collective items) and donating some of the proceeds generated here at the end of the year.
The main auction items include trophies with player autographs, K-League game records, K-League All-Star Game uniforms, and soccer balls. All goods are provided with an official certificate after precise verification of authenticity through 'brg grading service' operated by Break & Company.
The first auction, which will be held on the 16th of this month, will feature five types of `Trophies of the Month' from February to March of the 2025 season. The trophy is a total of five types, including Hwang Sun-hong, Coach of the Month, Lee Ji-ho, Young Player of the Month, Joo Min-kyu, Jung Seung-won, Goal of the Month, and Lee Kwang-yeon's Save of the Month, and it is a limited edition with the autographs of each winner. The federation has been producing the replica trophy since this year to utilize the 'Trophy of the Month', which was only given to coaches and athletes, for donation auctions.
In addition, the original K-League game record paper containing the fierce moments will also be auctioned off. This time, the records of major games played by Ulsan, Seoul, Daejeon, Jeonbuk and Anyang will be released, and the records of other clubs' major games will be auctioned sequentially.
In addition, past All-Star game uniforms and soccer balls with autographs of Korean soccer legends, including Park Ji-sung, the late Yoo Sang-chul, Lee Chun-soo, Lee Dong-guk, Shin Tae-yong and Seo Jung-won, will be at the auction.
This 'K League One of One' donation auction campaign provides original and fan-friendly content unique to the K League that is not easily found in other leagues. Therefore, it is characterized by delivering the value to fans to keep the history and emotion of the K-League together beyond simple collection, and allowing them to participate in donations.
Meanwhile, all donation auctions of 'K League One of One' will be available on the card trading platform 'BREAK' app, with the first auction running for about two weeks from the 16th to the 29th of this month.
In addition, news related to the 'K League One of One' campaign and the release of new auction items will be announced sequentially through the Break app, K League, and Break official Instagram channels.
Chung Yong-seok, CEO of Break & Company, said "It is meaningful to be able to introduce the first official project of the BREAK platform with the K League. We hope that the One of One campaign will go beyond mere collection and lead to special memories and social values of our fans."
Through this donation auction campaign, the federation intends to spread the collection culture to the K League and practice social contributions with fans.
This article was translated by Naver AI translator.