IU♥ Lee Jong-seok and Moon Ga-young joined hands to meet overseas fans..20,000 fans in Malaysia and the end of Seocho-dong

Aug 12, 2025

Lee Jong-seok showed his strength in everyday life with his song "Seocho-dong".

On the 10th, tvN's Saturday-Sunday drama 『Seocho-dong" (played by Lee Seung-hyun, directed by Park Seung-woo) ended with the 12th episode. Lee Jong-seok, who led tvN's Saturday and Sunday dramas in 2025 as the first TV show to be watched in the same time period for six consecutive weeks, including cable TV series, showed enthusiastic performance in everyday life with the face of a colleague, friend, and lover who crosses the day together.

Lee Jong-seok approached the viewer as a realistic aspect of an office worker living in modern society. Lee Jong-seok's side dish, who lives day by day by day by silently doing the work given to him as an office worker belonging to a law firm, resembled that of any office worker. The realization gained from the accumulated experience made Ahn Ju-hyung (Lee Jong-seok) a more rational office worker than anyone else. However, the experience is bound to add to it, and the more new encounters and relationships continue, the more the Joo Hyung-won changes. Lee Jong-seok realistically depicted the growth of the Anju-type and made the viewers project themselves onto the Anju-type.

The charm of Lee Jong-seok's professional character also shone. Lee Jong-seok, who is fully synchronized with Ahn Joo-hyung, a lawyer in his 9th year with sharp insight and experience, brought out the character's professional aspects in detail, from costumes to gestures and speech, enhancing the immersion of the play. From Ahn Joo-hyung's clear professional attitude, looking at the case and the client with a cool-headed gaze and pleading in court without wavering in an objective posture, to Ahn Joo-hyung's decision to look into the sincerity of the client by recalling his initial intention again, and to move in a direction that he believes is right out of familiar discomfort.

The ending of the growth of this snack type was also perfect. Not only did he awaken the inconvenience he had in his mind, but he showed the sincerity of Ahn Joo-hyung with a true apology, and he inherited the goodwill of others and gave them greater goodwill. It was a brilliant ending for Ahn Joo-hyung, who became a representative lawyer who could choose for himself what he really wanted to do and what he wanted to do. In addition, Lee Jong-seok left an immersion and lingering feeling that made him imagine the rest of the character's journey, as he has done in the works he has presented so far. As Lee Jong-seok's side dish in "Seocho-dong", he made me look back on the past narrative and picture my future life. Lee Jong-seok's high-density enthusiastic performance, which breathed vivid breath into the character, made viewers breathe together in the play and the character stay like people around them, sparking infinite support for the unfinished Ahn Ju-hyung's tomorrow.

When Lee Jong-seok portrayed lawyer Ahn Joo-hyung as a friend and colleague, the play quickly became warm. With Lee Jong-seok's unique warmth added, the Anju-hyung gave trust and stability in a way that seemed to be completely on my side. On top of that, the fantastic chemistry with my colleagues doubled the joy of watching. Ahn Joo-hyung, who is an in-house real friend and a supporter of everyone who helps him endure his work life in the relationship with Assorts, who shares his concerns together and is a strong side to each other, came more comfortable with Lee Jong-seok's humanism. In addition to the romance in everyday life that permeated plainly, Lee Jong-seok filled Joo-won's honest love feelings in front of love with life-friendly sweetness, completing 'Seochodong' with a complex genre that does not stop at the court.

In this way, Lee Jong-seok's enthusiastic performance, which allowed viewers to stay together in Seocho-dong and indulged in the daily life of Anju-hyung, led to a heated response not only in Korea but also abroad. Based on global OTT Rakuten Vicky, it ranked top 5 in 150 countries and regions, including the United States, Brazil, France, the United Arab Emirates, and India, and proved its popularity by ranking at the top of service countries and regions on Disney+, Japan's largest platform UnNext, and Taiwan's iQiyi and Friday. In response to this achievement, a fan event was held in Malaysia, which is rapidly growing and attracting attention as the largest market in Asia, on the 10th. Lee Jong-seok attended the screening event 'Star Tour' where he met his fans in person. More than 20,000 people gathered at the event on the same day, ending the brilliant journey with 'Seochodong' in the hottest hospitality of all time in K-drama history hosted in Malaysia.

Meanwhile, Lee Jong-seok, who rewrote the depth and temperature of everyday objects through the book Seocho-dong, will come to Disney+ original series The Empress of Re-marriage, based on the hit webtoon of the same name, which was greatly loved by fans at home and abroad. Empress Dowager of the Eastern Empire is a romantic fantasy epic drama in which Queen Navier (Shin Min-ah) of the Eastern Empire is notified of her divorce from Emperor Sobiech (Ju Ji-hoon) and demands permission to remarry Prince Hein-ri (Lee Jong-seok), instead of accepting it. Global fans are looking forward to the romance fantasy, which will be presented by actor Lee Jong-seok, who has a spectrum that has no limits regardless of genre, from reality to fantasy.

lunamoon@sportschosun.com